Webinar and virtual event platforms · November 2026 Edition
Zoom Webinars vs ON24
One of fourteen models named Zoom Webinars first on the direct prompt; zero named ON24. Both were named by all fourteen models and Zoom Webinars carries 71 labels and ON24 42, so the shares are not directly comparable.
By Zoom, San Jose, United States, founded 2011. Named in four categories this edition.
San Francisco, United States, founded 1998. Named in one category this edition.
First-choice share5%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate20%14%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#5#8A position in a field of 16; printed, not drawn.
Labels7142A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Zoom Webinars reading right to left. Rank and label count are printed, not drawn.Livestorm was named alongside these two in eleven of the fourteen direct answers. Livestorm vs Zoom Webinars · Livestorm vs ON24 · Demio vs Zoom Webinars
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the webinar and virtual event platforms page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Zoom WebinarsFirst choices, of fourteen modelsON24
Direct102 against Zoom Webinars · 4 against ON24
Paraphrase111 against Zoom Webinars · 1 against ON24
Comparative50
Budget-constrained103 against Zoom Webinars
Scale-constrained001 against Zoom Webinars · 1 against ON24
Negative107 against Zoom Webinars
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Across every category in the November 2026 Edition, Zoom Webinars and ON24 were named in the same answer 116 times, of the 224 answers naming Zoom Webinars and the 125 naming ON24. In those answers ON24 took the first choice twenty-nine times and Zoom Webinars fifteen.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Zoom Webinars and ON24 stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | |||||
| GPT-5.4 mini | | | | | | |
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | | ||
| Grok 4.20 | | | | | | |
| Mistral Small | | | | |||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | | | | ||
| Kimi K2 | | | | |||
| GLM 4.7 FlashX | | | | | | |
| MiniMax M2.5 | | | | | ||
| GPT-6 Luna | | | | | | |
| Muse Glimmer 30B | | | | |
Zoom Webinars ON24 first choice named as an alternative argued againstblank: not namedEach cell is one answer, Zoom Webinars on the left and ON24 on the right.The direct prompt
The plain question, one answer per model, grouped by where Zoom Webinars and ON24 stood in it.
Zoom Webinars first, ON24 an alternative
1 of 14 modelsON24 was named in the answer but not as the choice, or not at all.Muse Glimmer 30BZoom Webinars alternatives: Airmeet, Goldcast, Livestorm, ON24
Neither was the first choice, one was named
7 of 14 modelsThe answer put something else first and named one of the two as an alternative.GPT-5.4 miniLivestorm, RingCentral Events alternatives: ON24, Zoom Webinars
Gemini 3.5 FlashGoldcast alternatives: Airmeet, Livestorm, Zoom Webinars
Perplexity SonarLivestorm alternatives: BigMarker, Bizzabo, Goldcast, ON24, Zoom Webinars
Mistral SmallAirmeet, Livestorm alternatives: Goldcast, ON24, Zoom Webinars
Qwen 3.7 FlashDemio alternatives: GoTo Webinar, Goldcast, RingCentral Events, Zoom Webinars
MiniMax M2.5Demio alternatives: Airmeet, EasyWebinar, GoTo Webinar, Zoom Webinars
GPT-6 LunaGoldcast alternatives: Livestorm, ON24, Zoom Webinars
Neither was named
6 of 14 modelsThe answer made no first choice from these two in this category.Claude Haiku 4.5Livestorm alternatives: Demio, Goldcast
Grok 4.20Livestorm alternatives: Hubilo
DeepSeek V4 FlashLivestorm alternatives: Airmeet, Demio, Goldcast
Llama 4 Maverickno first choice
Kimi K2Livestorm alternatives: BigMarker, Demio, Goldcast
GLM 4.7 FlashXDemio, Goldcast alternatives: GoTo Webinar, Livestorm
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Zoom Webinars leads by eight points.
Zoom Webinars8%#4 of 14ON240%#14 of 14Mid-marketThe figures above
Zoom Webinars leads by three points.
Zoom Webinars5%#5 of 16ON242%#8 of 16Enterprise
The order flips: ON24 leads at enterprise.
ON2435%#1 of 15Zoom Webinars10%#2 of 15What the models said about Zoom Webinars
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“Zoom's Events privacy statement says it may process data for legitimate interests including improving products, ensuring safety, and sending marketing communications/advertising related to events. That doesn't make it "bad," but it does mean you should be cautious” GPT-5.4 mini · negative prompt · soft negative
“Zoom Events/Webinars for marketing-heavy programs. It is strong for large live broadcasts, but registration pages, reminders, branding, and marketing analytics can be limited” Perplexity Sonar · negative prompt · soft negative
“marketing features (registration optimization, CRM sync, engagement analytics) are more limited than purpose-built webinar platforms” DeepSeek V4 Flash · direct prompt · soft negative
“Strengths: Extremely user-friendly, reliable HD video, polls, Q&A, chat, recording, large-scale (up to 10,000+), integrations” Grok 4.20 · comparative prompt · first choice
“For most mid-sized B2B companies, Zoom Webinar or Demio offer the best balance of features, reliability, and value.” GLM 4.7 FlashX · paraphrase prompt · first choice
“Zoom remains the de‑facto standard for reliable, high‑quality webinars and is a safe bet for most businesses.” MiniMax M2.5 · comparative prompt · first choice
What the models said about ON24
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Enterprise-grade demand gen platform with quote-only pricing — likely overkill (and overpriced) for most mid-sized teams” DeepSeek V4 Flash · paraphrase prompt · hard negative
“Avoid ON24 unless you're a larger enterprise” Kimi K2 · direct prompt · hard negative
“Higher price point, steeper learning curve, and a legacy interface compared to newer platforms like Goldcast.” Gemini 3.5 Flash · direct prompt · soft negative
“For a mid-sized B2B company, ON24 is the strongest overall recommendation” Perplexity Sonar · paraphrase prompt · first choice
“Shortlist ON24 instead if marketing attribution, personalization, and always-on content conversion justify a higher-priced enterprise platform.” Perplexity Sonar · direct prompt · alternative
“ON24 is the better "grow into it" option—but it's typically more of an enterprise purchase and can be overkill for some mid-sized teams” GPT-5.4 mini · paraphrase prompt · alternative
Also compared
Livestorm vs Zoom WebinarsLivestorm vs ON24Demio vs Zoom WebinarsDemio vs ON24Zoho Webinar vs Zoom WebinarsZoho Webinar vs ON24Goldcast vs Zoom WebinarsGoldcast vs ON24Zoom Webinars vs AirmeetZoom Webinars vs WebinarJamAirmeet vs ON24WebinarJam vs ON24All twenty-eight head-to-head pages and the full webinars standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.