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Webinar and virtual event platforms · November 2026 Edition

Goldcast vs ON24

Three of fourteen models named Goldcast first on the direct prompt; zero named ON24. Goldcast was named by thirteen of the fourteen models and ON24 by fourteen and Goldcast carries 27 labels and ON24 42, so the shares are not directly comparable.

Goldcast

accepted challenger

Named in three categories this edition.

ON24

accepted challenger

San Francisco, United States, founded 1998. Named in one category this edition.

First-choice share9%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate4%14%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#8A position in a field of 16; printed, not drawn.
Labels2742A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Goldcast reading right to left. Rank and label count are printed, not drawn.Livestorm was named alongside these two in eleven of the fourteen direct answers. Livestorm vs Goldcast · Livestorm vs ON24 · Demio vs Goldcast

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the webinar and virtual event platforms page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
GoldcastFirst choices, of fourteen modelsON24
Direct304 against ON24
Paraphrase211 against ON24
Comparative00
Budget-constrained00
Scale-constrained001 against ON24
Negative001 against Goldcast
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, Goldcast and ON24 were named in the same answer sixty-two times, of the 83 answers naming Goldcast and the 125 naming ON24. In those answers ON24 took the first choice seventeen times and Goldcast five.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Goldcast and ON24 stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Goldcast ON24 first choice named as an alternative argued againstblank: not namedEach cell is one answer, Goldcast on the left and ON24 on the right.

The direct prompt

The plain question, one answer per model, grouped by where Goldcast and ON24 stood in it.

Goldcast first, ON24 an alternative

3 of 14 modelsON24 was named in the answer but not as the choice, or not at all.
Gemini 3.5 FlashGoldcast alternatives: Airmeet, Livestorm, Zoom Webinars
GLM 4.7 FlashXDemio, Goldcast alternatives: GoTo Webinar, Livestorm
GPT-6 LunaGoldcast alternatives: Livestorm, ON24, Zoom Webinars

Neither was the first choice, one was named

8 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Livestorm alternatives: Demio, Goldcast
GPT-5.4 miniLivestorm, RingCentral Events alternatives: ON24, Zoom Webinars
Perplexity SonarLivestorm alternatives: BigMarker, Bizzabo, Goldcast, ON24, Zoom Webinars
Mistral SmallAirmeet, Livestorm alternatives: Goldcast, ON24, Zoom Webinars
DeepSeek V4 FlashLivestorm alternatives: Airmeet, Demio, Goldcast
Qwen 3.7 FlashDemio alternatives: GoTo Webinar, Goldcast, RingCentral Events, Zoom Webinars
Kimi K2Livestorm alternatives: BigMarker, Demio, Goldcast
Muse Glimmer 30BZoom Webinars alternatives: Airmeet, Goldcast, Livestorm, ON24

Neither was named

3 of 14 modelsThe answer made no first choice from these two in this category.
Grok 4.20Livestorm alternatives: Hubilo
Llama 4 Maverickno first choice
MiniMax M2.5Demio alternatives: Airmeet, EasyWebinar, GoTo Webinar, Zoom Webinars

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
Goldcast0%#– of 14
ON240%#14 of 14
The full small business standing →
Mid-marketThe figures above
Goldcast leads by seven points.
Goldcast9%#4 of 16
ON242%#8 of 16
The full mid-market standing →
Enterprise
The order flips: ON24 leads at enterprise.
ON2435%#1 of 15
Goldcast4%#5 of 15
The full enterprise standing →

What the models said about Goldcast

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“relatively new player in the market, and its pricing is not transparent” Llama 4 Maverick · negative prompt · soft negative
“My default pick would be Goldcast for a mid-sized B2B company” GPT-6 Luna · paraphrase prompt · first choice
“Goldcast — Best Overall for B2B Marketing & Growth” Gemini 3.5 Flash · paraphrase prompt · first choice
“Goldcast – *Best Overall for B2B Marketing Teams*” Gemini 3.5 Flash · direct prompt · first choice

What the models said about ON24

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Enterprise-grade demand gen platform with quote-only pricing — likely overkill (and overpriced) for most mid-sized teams” DeepSeek V4 Flash · paraphrase prompt · hard negative
“Avoid ON24 unless you're a larger enterprise” Kimi K2 · direct prompt · hard negative
“Higher price point, steeper learning curve, and a legacy interface compared to newer platforms like Goldcast.” Gemini 3.5 Flash · direct prompt · soft negative
“For a mid-sized B2B company, ON24 is the strongest overall recommendation” Perplexity Sonar · paraphrase prompt · first choice
“Shortlist ON24 instead if marketing attribution, personalization, and always-on content conversion justify a higher-priced enterprise platform.” Perplexity Sonar · direct prompt · alternative
“ON24 is the better "grow into it" option—but it's typically more of an enterprise purchase and can be overkill for some mid-sized teams” GPT-5.4 mini · paraphrase prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.