Search and social advertising platforms · November 2026 Edition
Skai vs Adalysis
One of fourteen models named Skai first on the direct prompt; zero named Adalysis. Skai was named by fourteen of the fourteen models and Adalysis by eleven and Skai carries 34 labels and Adalysis 20, so the shares are not directly comparable.
Named in two categories this edition.
Named in one category this edition.
First-choice share4%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate15%0%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#6#8A position in a field of 18; printed, not drawn.
Labels3420A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Skai reading right to left. Rank and label count are printed, not drawn.Optmyzr vs Skai · Optmyzr vs Adalysis · Google Ads vs Skai
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the search and social advertising platforms page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
SkaiFirst choices, of fourteen modelsAdalysis
Direct102 against Skai
Paraphrase11
Comparative20
Budget-constrained001 against Skai
Scale-constrained01
Negative002 against Skai
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Skai and Adalysis stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | |||||
| GPT-5.4 mini | | | | | ||
| Gemini 3.5 Flash | | |||||
| Perplexity Sonar | | | ||||
| Grok 4.20 | | | | | ||
| Mistral Small | | | | |||
| DeepSeek V4 Flash | | | ||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | |||||
| MiniMax M2.5 | | |||||
| GPT-6 Luna | | | ||||
| Muse Glimmer 30B | | | | |
Skai Adalysis first choice named as an alternative argued againstblank: not namedEach cell is one answer, Skai on the left and Adalysis on the right.The direct prompt
The plain question, one answer per model, grouped by where Skai and Adalysis stood in it.
Skai first, Adalysis not the choice
1 of 14 modelsAdalysis was named in the answer but not as the choice, or not at all.GPT-5.4 miniSkai alternatives: Adobe Advertising, Google Search Ads 360, Smartly
Neither was the first choice, one was named
4 of 14 modelsThe answer put something else first and named one of the two as an alternative.Grok 4.20HubSpot Ads alternatives: AdRoll, Adalysis, Google Ads, LinkedIn Campaign Manager, Optmyzr
Kimi K2Metadata.io alternatives: AdRoll ABM, Adalysis, Madgicx, Optmyzr
GPT-6 LunaOptmyzr alternatives: HubSpot Ads, Skai
Muse Glimmer 30BGoogle Ads, LinkedIn Campaign Manager alternatives: ActiveCampaign, Adzooma, HubSpot Ads, Marin Software, Optmyzr, Skai
Neither was named
9 of 14 modelsThe answer made no first choice from these two in this category.Claude Haiku 4.5HubSpot Ads, Metadata.io alternatives: Google Ads, LinkedIn Campaign Manager, Marin Software
Gemini 3.5 FlashMetadata.io alternatives: AdRoll ABM, Demandbase, Optmyzr
Perplexity SonarHubSpot Marketing Hub alternatives: 6sense, Demandbase, Google Ads, LinkedIn Campaign Manager, Metadata.io, Microsoft Advertising
Mistral SmallStackAdapt alternatives: Demandbase, Google Ads, LinkedIn Campaign Manager, Smartly
DeepSeek V4 FlashAdRoll ABM alternatives: Madgicx, Optmyzr
Llama 4 Maverickno first choice
Qwen 3.7 FlashOptmyzr alternatives: Demandbase, Marin Software, StackAdapt
GLM 4.7 FlashXHubSpot Ads alternatives: AdEspresso, Marin Software
MiniMax M2.5Metadata.io alternatives: 6sense, AdRoll ABM, Demandbase, HubSpot Ads
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
Skai0%#13 of 14Adalysis0%#– of 14Mid-marketThe figures above
Level: the same share of first choices.
Skai4%#6 of 18Adalysis4%#8 of 18Enterprise
What the models said about Skai
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of six in this category shown.
“Avoid initially: Optmyzr, Marin, Smartly, Skai, and similar platforms” Perplexity Sonar · budget prompt · hard negative
“Unlike competitors like Marin or Skai, which can require hundreds of dollars per month per account and complex setups” Qwen 3.7 Flash · direct prompt · soft negative
“It may be overkill or too complex for smaller advertisers or those with simpler needs.” Mistral Small · negative prompt · soft negative
“Skai is a strong example. It sits above multiple publishers and lets teams manage paid search, paid social, and retail media in one system.” GPT-5.4 mini · comparative prompt · first choice
“Guideflow notes Skai as best for enterprise paid search teams and for large cross-channel programs with retail media needs” Muse Glimmer 30B · comparative prompt · first choice
“I'd generally recommend Skai if you want a single platform that can manage both paid search and paid social well” GPT-5.4 mini · paraphrase prompt · first choice
What the models said about Adalysis
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“Optmyzr / Adalysis: Best-in-class for Paid Search optimization and rule-building.” Qwen 3.7 Flash · scale prompt · first choice
“Optmyzr and Adalysis are the best self-serve options” Mistral Small · paraphrase prompt · first choice
“Optmyzr or Adalysis are excellent choices if your primary spend is on Google/Microsoft Ads” Kimi K2 · direct prompt · alternative
Also compared
Optmyzr vs SkaiOptmyzr vs AdalysisGoogle Ads vs SkaiGoogle Ads vs AdalysisMeta Ads vs SkaiMeta Ads vs AdalysisAdzooma vs SkaiAdzooma vs AdalysisHubSpot Ads vs SkaiHubSpot Ads vs AdalysisSkai vs LinkedIn Campaign ManagerLinkedIn Campaign Manager vs AdalysisAll twenty-eight head-to-head pages and the full paid ads standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.