One of fourteen models named Pacvue first on the direct prompt; zero named Walmart Connect. Pacvue was named by twelve of the fourteen models and Walmart Connect by fourteen and Pacvue carries 21 labels and Walmart Connect 58, so the shares are not directly comparable.
Named in two categories this edition.
Named in three categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the retail media platforms page.
Across every category in the November 2026 Edition, Pacvue and Walmart Connect were named in the same answer forty-nine times, of the 81 answers naming Pacvue and the 158 naming Walmart Connect. In those answers Walmart Connect took the first choice five times and Pacvue one.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“another platform with a notable negative rate (27%), and while it is accepted by some models, it is not widely endorsed” Mistral Small · negative prompt · soft negative
“Unlike Pacvue, which is often too expensive and complex for smaller teams” Qwen 3.7 Flash · paraphrase prompt · soft negative
“a cross-network OS such as Pacvue for its breadth of retailers and Commerce Media OS positioning” Muse Glimmer 30B · paraphrase prompt · first choice
“I'd usually start with Flywheel or Pacvue if you're running across multiple retail networks” GPT-5.4 mini · paraphrase prompt · first choice
“the best retail media ad management platforms for mid-sized B2B companies are: 1. Pacvue” Llama 4 Maverick · paraphrase prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Any platform that is a strict walled garden with redacted ad IDs and no independent verification, particularly Walmart Connect” Muse Glimmer 30B · negative prompt · hard negative
“Walmart Connect: 18% of labels were negative, with 8 out of 12 models giving it a hard negative rating.” Llama 4 Maverick · negative prompt · hard negative
“explicitly advise avoiding "pure retail media platforms" like standard Amazon Ads or Walmart Connect” Mistral Small · negative prompt · hard negative
“Walmart Connect remains the undisputed leader in retail media with massive online traffic, thousands of physical stores, and one of the richest first-party datasets in retail” Claude Haiku 4.5 · comparative prompt · first choice
“Major, established networks like Amazon Ads, Walmart Connect, Target Roundel, Kroger Precision Media, and Instacart Ads have the most mature technology” MiniMax M2.5 · negative prompt · first choice
“Keep your core investments in large, technologically mature networks (e.g., Amazon, Walmart Connect, Target Roundel)” Gemini 3.5 Flash · negative prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.