Five of fourteen models named Referral Factory first on the direct prompt; zero named Yotpo Loyalty & Referrals. Referral Factory was named by eleven of the fourteen models and Yotpo Loyalty & Referrals by fourteen and Referral Factory carries 29 labels and Yotpo Loyalty & Referrals 36, so the shares are not directly comparable.
Named in two categories this edition.
By Yotpo, New York City, Israel, founded 2011. Named in two categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the loyalty, advocacy and referrals page.
Across every category in the November 2026 Edition, Referral Factory and Yotpo Loyalty & Referrals were named in the same answer thirty-eight times, of the 159 answers naming Referral Factory and the 117 naming Yotpo Loyalty & Referrals. In those answers Yotpo Loyalty & Referrals took the first choice one time and Referral Factory four.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.
“For very small teams, avoid platforms with high minimums like Referral Factory ($200+/mo).” Grok 4.20 · budget prompt · hard negative
“reporting could be improved, technical support can be slow, and set up takes time for businesses with multiple locations” Llama 4 Maverick · negative prompt · soft negative
“For a typical mid-market B2B company, Referral Factory offers the best balance of features, scalability, and value at $200/month.” MiniMax M2.5 · direct prompt · first choice
“the best choice is usually Referral Factory if your main goal is a customer referral program” GPT-5.4 mini · direct prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“Noted for vendor instability, product sun-setting history, and high costs, making it a risky choice” Muse Glimmer 30B · negative prompt · hard negative
“Noted for vendor instability, product sunsetting history, and high costs, making it a risky choice” Mistral Small · negative prompt · hard negative
“Yotpo or Smile.io for loyalty *plus* Friendbuy or Mention Me for referrals” MiniMax M2.5 · comparative prompt · first choice
“Best for loyalty-led ecommerce: Yotpo or LoyaltyLion.” Perplexity Sonar · comparative prompt · first choice
“Great for e-commerce loyalty (Shopify integration).” Qwen 3.7 Flash · negative prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.