Zero of fourteen models named Smile.io first on the direct prompt; zero named Yotpo Loyalty & Referrals. Both were named by all fourteen models and Smile.io carries 38 labels and Yotpo Loyalty & Referrals 36, so the shares are not directly comparable.
Named in four categories this edition.
By Yotpo, New York City, Israel, founded 2011. Named in two categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the loyalty, advocacy and referrals page.
Across every category in the November 2026 Edition, Smile.io and Yotpo Loyalty & Referrals were named in the same answer seventy-two times, of the 118 answers naming Smile.io and the 117 naming Yotpo Loyalty & Referrals. In those answers Yotpo Loyalty & Referrals took the first choice one time and Smile.io twenty.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“Criticized for billing complaints (such as charges after cancellation) and outdated customer service.” Mistral Small · negative prompt · hard negative
“Basic versions of *Smile.io*, *ReferralCandy*, or light referral plugins... Why be cautious: These apps work well for small e-commerce stores” Gemini 3.5 Flash · negative prompt · soft negative
“I wouldn’t avoid it outright: its Shopify listing shows a high overall rating. Still, read recent low-rated reviews” GPT-6 Luna · negative prompt · soft negative
“Start with Smile.io's free plan if you have under 200 orders/month - it's the only platform offering genuine referral functionality at zero cost.” Kimi K2 · budget prompt · first choice
“Smile.io (now known as Smile: Loyalty Program Rewards) stands out as the best overall choice for a company with a limited budget.” Grok 4.20 · budget prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“Noted for vendor instability, product sun-setting history, and high costs, making it a risky choice” Muse Glimmer 30B · negative prompt · hard negative
“Noted for vendor instability, product sunsetting history, and high costs, making it a risky choice” Mistral Small · negative prompt · hard negative
“Yotpo or Smile.io for loyalty *plus* Friendbuy or Mention Me for referrals” MiniMax M2.5 · comparative prompt · first choice
“Best for loyalty-led ecommerce: Yotpo or LoyaltyLion.” Perplexity Sonar · comparative prompt · first choice
“Great for e-commerce loyalty (Shopify integration).” Qwen 3.7 Flash · negative prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.