Landing pages and interactive content · November 2026 Edition
Carrd vs Swipe Pages
Zero of fourteen models named Carrd first on the direct prompt; zero named Swipe Pages. Carrd was named by fourteen of the fourteen models and Swipe Pages by eight and Carrd carries 36 labels and Swipe Pages 14, so the shares are not directly comparable.
Named in one category this edition.
Named in one category this edition.
First-choice share12%1%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate17%7%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#2#8A position in a field of 11; printed, not drawn.
Labels3614A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Carrd reading right to left. Rank and label count are printed, not drawn.Unbounce was named alongside these two in fourteen of the fourteen direct answers. Unbounce vs Carrd · Unbounce vs Swipe Pages · Carrd vs HubSpot Landing Pages
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the landing pages and interactive content page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
CarrdFirst choices, of fourteen modelsSwipe Pages
Direct002 against Carrd
Paraphrase00
Comparative00
Budget-constrained81
Scale-constrained001 against Carrd
Negative103 against Carrd · 1 against Swipe Pages
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Carrd and Swipe Pages stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | | ||||
| Gemini 3.5 Flash | | | | |||
| Perplexity Sonar | | | | |||
| Grok 4.20 | | | | | | |
| Mistral Small | | | | |||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | |||||
| Kimi K2 | | | | |||
| GLM 4.7 FlashX | | | ||||
| MiniMax M2.5 | | | ||||
| GPT-6 Luna | | |||||
| Muse Glimmer 30B | | | |
Carrd Swipe Pages first choice named as an alternative argued againstblank: not namedEach cell is one answer, Carrd on the left and Swipe Pages on the right.The direct prompt
The plain question, one answer per model, grouped by where Carrd and Swipe Pages stood in it.
Neither was the first choice, one was named
1 of 14 modelsThe answer put something else first and named one of the two as an alternative.Llama 4 MaverickUnbounce alternatives: EngageBay, Framer, Instapage, Keap, Landingi, Leadpages, Swipe Pages, Webflow
Neither was named
13 of 14 modelsThe answer made no first choice from these two in this category.Claude Haiku 4.5HubSpot Landing Pages, Unbounce alternatives: Instapage, Landingi
GPT-5.4 miniUnbounce alternatives: HubSpot Landing Pages, Instapage
Gemini 3.5 FlashInstapage alternatives: HubSpot Landing Pages, Unbounce, Webflow
Perplexity SonarUnbounce alternatives: Instapage, Mutiny, Personyze, Webflow
Grok 4.20Unbounce alternatives: HubSpot Landing Pages
Mistral SmallInstapage, Unbounce alternatives: ConvertFlow, Zoho LandingPage
DeepSeek V4 FlashUnbounce alternatives: HubSpot Marketing Hub, Instapage, Leadpages
Qwen 3.7 FlashUnbounce alternatives: Elementor, HubSpot Landing Pages, Instapage, WordPress
Kimi K2Unbounce alternatives: Mutiny, Webflow
GLM 4.7 FlashXHubSpot Marketing, Unbounce alternatives: ActiveCampaign, Instapage, Landingi
MiniMax M2.5HubSpot Landing Pages, Unbounce alternatives: WordPress with Elementor or Thrive Architect
GPT-6 LunaHubSpot Landing Pages, Unbounce alternatives: Instapage, Webflow
Muse Glimmer 30BUnbounce alternatives: HubSpot Landing Pages, Instapage
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Carrd leads by seventeen points.
Carrd17%#2 of 12Swipe Pages0%#10 of 12Mid-marketThe figures above
Enterprise
Level: the same share of first choices.
Carrd0%#9 of 10Swipe Pages0%#– of 10What the models said about Carrd
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“avoid for serious conversion optimization: it is excellent for inexpensive, simple pages, but it does not provide A/B testing” Perplexity Sonar · negative prompt · hard negative
“Avoid for mid-market B2B: Pure SMB tools like Carrd or basic WordPress builders (too limited)” Grok 4.20 · direct prompt · hard negative
“older versions of Instapage or Carrd alternatives): Watch for hidden visitor limits, slow load times” Grok 4.20 · negative prompt · soft negative
“If you're on a very tight budget and only need 1–3 simple pages: Go with Carrd Pro (~$19/year) or the free Carrd plan.” GLM 4.7 FlashX · budget prompt · first choice
“Safer Alternatives to Consider | Carrd | Free / $9/year | Simple, fast, genuinely affordable” Kimi K2 · negative prompt · first choice
“Carrd is consistently called out as the best free/simple option... "Best free option: Carrd"” Muse Glimmer 30B · budget prompt · first choice
What the models said about Swipe Pages
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.
“Traffic tiers with a published per-visit overage rate that makes campaign budgeting arithmetic important.” Muse Glimmer 30B · negative prompt · soft negative
“My top pick for most limited-budget companies: Swipe Pages at $29/month” Kimi K2 · budget prompt · first choice
“Choose Carrd or Swipe Pages if budget is your primary concern” Kimi K2 · comparative prompt · alternative
“dedicated landing page builders like Swipe Pages or Unbounce” Gemini 3.5 Flash · negative prompt · alternative
Also compared
Unbounce vs CarrdUnbounce vs Swipe PagesCarrd vs HubSpot Landing PagesCarrd vs InstapageCarrd vs LeadpagesCarrd vs WebflowCarrd vs LandingiHubSpot Landing Pages vs Swipe PagesInstapage vs Swipe PagesLeadpages vs Swipe PagesWebflow vs Swipe PagesLandingi vs Swipe PagesAll twenty-eight head-to-head pages and the full landing pages standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.