Gane, the publisher, sells software in this category. Every product here is measured by the same method as in every other category. How the conflict is handled.
Fourteen of fourteen models named HubSpot Marketing Hub first on the direct prompt; zero named Brevo. Both were named by all fourteen models and HubSpot Marketing Hub carries 60 labels and Brevo 55, so the shares are not directly comparable.
By HubSpot, Cambridge, United States, founded 2006. Named in twenty-nine categories this edition.
Paris, France, founded 2012. Named in twelve categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the email marketing platforms page.
Across every category in the November 2026 Edition, HubSpot Marketing Hub and Brevo were named in the same answer 238 times, of the 1124 answers naming HubSpot Marketing Hub and the 479 naming Brevo. In those answers Brevo took the first choice thirty-four times and HubSpot Marketing Hub sixty-seven.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.
“Avoid committing without modeling future costs. It can become expensive when you need more than basic email features” Perplexity Sonar · negative prompt · hard negative
“Platforms to Avoid for Cold Email: Mailchimp, ActiveCampaign, Klaviyo, Omnisend, HubSpot.” Qwen 3.7 Flash · negative prompt · hard negative
“I'd generally recommend HubSpot Marketing Hub if your priority is having email marketing, CRM, automation, lead scoring, and reporting in one system” GPT-5.4 mini · paraphrase prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.
“Occasional performance issues, slight data import issues, UI needs improvement, occasional bugs” GLM 4.7 FlashX · negative prompt · soft negative
“platforms mentioned include Mailchimp, Constant Contact, Brevo, and Adobe Marketo Engage” Llama 4 Maverick · negative prompt · soft negative
“traditional broadcast email software like Mailchimp or Brevo usually isn't enough” Gemini 3.5 Flash · direct prompt · soft negative
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.