Five of fourteen models named Reachdesk first on the direct prompt; zero named Postal. Both were named by all fourteen models and Reachdesk carries 59 labels and Postal 53, so the shares are not directly comparable.
Named in two categories this edition.
Named in two categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the direct mail and gifting platforms page.
Across every category in the November 2026 Edition, Reachdesk and Postal were named in the same answer 132 times, of the 232 answers naming Reachdesk and the 168 naming Postal. In those answers Postal took the first choice sixteen times and Reachdesk twenty-four.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“Avoid enterprise platforms such as Sendoso or Reachdesk until sending volume justifies their software fees” Perplexity Sonar · budget prompt · hard negative
“What to Avoid on a Limited Budget ... Reachdesk | Starts at ~$20K/year; high minimum gift values” Kimi K2 · budget prompt · hard negative
“Avoid if budget is tight: Reachdesk and Sendoso tend to be more enterprise-priced” GPT-5.4 mini · budget prompt · hard negative
“Sendoso and Reachdesk are the top choices due to their scalability, integration capabilities, and proven results” Mistral Small · direct prompt · first choice
“Considered the best overall corporate gifting platform for 2026, with global fulfillment, direct mail, and e-gifts.” Mistral Small · paraphrase prompt · first choice
“For enterprise sales gifting, swag and direct mail together: compare Sendoso and Reachdesk.” GPT-6 Luna · comparative prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Why be cautious: Users frequently report extremely slow customer support ... reports of "ghosting" after payment.” Qwen 3.7 Flash · negative prompt · hard negative
“Postal by Sendoso (20% negative labels): Underdeveloped integrations” Kimi K2 · negative prompt · hard negative
“Postal is somewhat more accessible but still leans higher-cost.” Grok 4.20 · budget prompt · hard negative
“Postal and Lob are top choices, especially if you need both direct mail and gifting options” Mistral Small · budget prompt · first choice
“The best direct mail and gifting platform for a company with a limited budget is Postal.” Llama 4 Maverick · budget prompt · first choice
“Postal by Sendoso is the most quoted "value for money" gifting + direct mail platform” Muse Glimmer 30B · budget prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.