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Data enrichment · November 2026 Edition

HubSpot Breeze Intelligence vs ZoomInfo

Zero of fourteen models named HubSpot Breeze Intelligence first on the direct prompt; zero named ZoomInfo. Both were named by all fourteen models and HubSpot Breeze Intelligence carries 48 labels and ZoomInfo 57, so the shares are not directly comparable.

HubSpot Breeze Intelligence

accepted challenger

By HubSpot, Cambridge, United States, founded 2006. Named in eleven categories this edition.

ZoomInfo

criticized challenger

Vancouver, Washington, United States, founded 2000. Named in fifteen categories this edition.

First-choice share2%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate10%42%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#4A position in a field of 9; printed, not drawn.
Labels4857A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, HubSpot Breeze Intelligence reading right to left. Rank and label count are printed, not drawn.Apollo.io was named alongside these two in fourteen of the fourteen direct answers. Apollo.io vs HubSpot Breeze Intelligence · Apollo.io vs ZoomInfo · Clay vs HubSpot Breeze Intelligence

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the data enrichment page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
HubSpot Breeze IntelligenceFirst choices, of fourteen modelsZoomInfo
Direct001 against HubSpot Breeze Intelligence · 4 against ZoomInfo
Paraphrase016 against ZoomInfo
Comparative18
Budget-constrained103 against ZoomInfo
Scale-constrained001 against HubSpot Breeze Intelligence · 2 against ZoomInfo
Negative112 against HubSpot Breeze Intelligence · 9 against ZoomInfo
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, HubSpot Breeze Intelligence and ZoomInfo were named in the same answer 159 times, of the 258 answers naming HubSpot Breeze Intelligence and the 617 naming ZoomInfo. In those answers ZoomInfo took the first choice thirty-six times and HubSpot Breeze Intelligence eleven.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where HubSpot Breeze Intelligence and ZoomInfo stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
HubSpot Breeze Intelligence ZoomInfo first choice named as an alternative argued againstblank: not namedEach cell is one answer, HubSpot Breeze Intelligence on the left and ZoomInfo on the right.

The direct prompt

The plain question, one answer per model, grouped by where HubSpot Breeze Intelligence and ZoomInfo stood in it.

Neither was the first choice, one was named

11 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Apollo.io alternatives: Cognism, ZoomInfo
GPT-5.4 miniApollo.io alternatives: Cognism, HubSpot Breeze Intelligence, HubSpot-native enrichment, People Data Labs, ZoomInfo
Gemini 3.5 FlashClay alternatives: Apollo.io, Cognism, HubSpot Breeze Intelligence
Perplexity SonarClay alternatives: Apollo.io, Cognism, HubSpot Breeze Intelligence
Mistral SmallApollo.io, Clay alternatives: Cognism, HubSpot Breeze Intelligence
DeepSeek V4 FlashApollo.io, Clay alternatives: Cognism, HubSpot Breeze Intelligence, ZoomInfo
Llama 4 MaverickClay alternatives: Apollo.io, Cognism, HubSpot Breeze Intelligence, ZoomInfo
Qwen 3.7 FlashApollo.io alternatives: Clay, Cognism, HubSpot Breeze Intelligence, Kaspr, Lusha
GLM 4.7 FlashXClay alternatives: Apollo.io, Cognism, HubSpot Breeze Intelligence, ZoomInfo
MiniMax M2.5Apollo.io alternatives: HubSpot Breeze Intelligence, ZoomInfo
Muse Glimmer 30BApollo.io alternatives: Clay, HubSpot Breeze Intelligence, ZoomInfo

Neither was named

3 of 14 modelsThe answer made no first choice from these two in this category.
Grok 4.20Clay alternatives: Apollo.io, Cognism
Kimi K2Apollo.io alternatives: Clay, Cognism, UpLead
GPT-6 LunaClay alternatives: Apollo.io, HubSpot-native enrichment

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
HubSpot Breeze Intelligence leads by four points.
HubSpot Breeze Intelligence4%#5 of 9
ZoomInfo0%#9 of 9
The full small business standing →
Mid-marketThe figures above
Level: the same share of first choices.
HubSpot Breeze Intelligence2%#3 of 9
ZoomInfo2%#4 of 9
The full mid-market standing →
Enterprise
The order flips: ZoomInfo leads at enterprise.
ZoomInfo57%#1 of 10
HubSpot Breeze Intelligence0%#9 of 10
The full enterprise standing →

What the models said about HubSpot Breeze Intelligence

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“Clearbit no longer exists as a standalone product — it's been absorbed into HubSpot as Breeze Intelligence. If you're not a HubSpot shop, it's effectively off the table.” DeepSeek V4 Flash · scale prompt · hard negative
“What to Avoid: Clearbit/HubSpot Breeze: Only if you're already deep in HubSpot ecosystem” Kimi K2 · direct prompt · hard negative
“If you need a free solution, Reverse Contact or HubSpot Breeze Intelligence are excellent choices.” Mistral Small · budget prompt · first choice

What the models said about ZoomInfo

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“High volume of BBB complaints ... Multiple lawsuits ... Reviews criticize inaccurate data, poor usability, long contracts, high costs” Grok 4.20 · negative prompt · hard negative
“What to Avoid: ZoomInfo: Excellent data but enterprise-priced ($15,000+/year) — overkill for most mid-market budgets” Kimi K2 · direct prompt · hard negative
“Stick to reputable providers: Tools like ZoomInfo, Clearbit (now part of HubSpot), Apollo.io, or LinkedIn Sales Navigator are widely used and vetted.” MiniMax M2.5 · negative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.