5 categories · RankedADP TotalSource
ADP TotalSource is an outsourced HR service from ADP that operates through a co-employment arrangement · adp.com ↗
Leads at enterprise. Ranked 4 of 37 for small business buyers.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Justworks is first at 76%.
Ranked first, contested: Justworks has 28%. 11 of 14 models made it the first choice when asked directly.
Ranked first. Next is TriNet at 10%.
Why models recommend it
“Most businesses (small to enterprise) | Custom pricing | #1 market share (22.8%)... For most small/midsize businesses: ADP TotalSource or Paychex PEO”GLM 4.7 FlashX · Comparative question · first choice
“ADP TotalSource and TriNet are top choices due to their scalability, industry expertise, and comprehensive service offerings”Mistral Small · Direct question · first choice
“ADP TotalSource is widely considered the gold standard for mid-market companies transitioning away from smaller providers.”Qwen 3.7 Flash · Direct question · first choice
“ADP TotalSource is often the top recommendation due to its scalability, strong benefits, and industry expertise.”Mistral Small · Paraphrase question · first choice
What gives them pause
“cite serious issues such as failure to submit employment taxes and state reports... Many former clients recommend switching to alternatives”Grok 4.20 · Negative question · warning
“Multiple reports of payroll tax errors and filing mistakes”MiniMax M2.5 · Negative question · warning
“Many others (e.g., TriNet, ADP TotalSource, Insperity, Paychex) require custom quotes, often resulting in $100–$150+ per employee/month”Grok 4.20 · Budget-constrained question · warning
“Insperity and ADP TotalSource get the most frequent and strongest service/complaint criticism — so approach them with more caution”DeepSeek V4 Flash · Negative question · warning
Also on the shortlist
The products named in the same answers as ADP TotalSource, over the 191 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 161 | 6 | Compare → | |
| 118 | 52 | Compare → | |
| 117 | 14 | Compare → | |
| 116 | 2 | Compare → | |
| 88 | 0 | Compare → | |
| 43 | 0 | View → | |
| 23 | 0 | View → | |
| 20 | 0 | View → | |
| 17 | 0 | View → | |
| 15 | 1 | View → |
What the models named instead of ADP TotalSource →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on ADP TotalSource's own site, not checked by Gane.
- For
- administrators and employees
- Price stated
- quoted rather than listed
- Customers named
- TI Sparkle, EDC Technologies Inc, Andrew Vasquez Inc., The Kavi Group LLC, Avalon Park Group
- Also from ADP
- ADP 401(k) Premier, ADP Assist, ADP Benefits, ADP Celergo, ADP DataCloud, ADP Employer of Record and 26 more
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 176 of the 191 answers that named ADP TotalSource and are not a share of its labels.
Domains cited
410 of the 459 domain citations in answers naming ADP TotalSource came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 0 | 2 | 0 | 3 |
| GPT-5.4 mini | 2 | 1 | 1 | 0 | 4 |
| Gemini 3.5 Flash | 0 | 3 | 0 | 2 | 5 |
| Perplexity Sonar | 1 | 2 | 0 | 0 | 3 |
| Grok 4.20 | 2 | 1 | 0 | 2 | 5 |
| Mistral Small | 3 | 0 | 0 | 0 | 3 |
| DeepSeek V4 Flash | 3 | 0 | 0 | 2 | 5 |
| Llama 4 Maverick | 1 | 2 | 0 | 0 | 3 |
| Qwen 3.7 Flash | 1 | 2 | 0 | 1 | 4 |
| Kimi K2 | 3 | 0 | 2 | 0 | 5 |
| GLM 4.7 FlashX | 3 | 1 | 0 | 0 | 4 |
| MiniMax M2.5 | 2 | 1 | 1 | 1 | 5 |
| GPT-6 Luna | 2 | 1 | 0 | 0 | 3 |
| Muse Glimmer 30B | 2 | 1 | 0 | 1 | 4 |