Matter vs Assembly
Zero of fourteen models named Matter first on the direct prompt; one named Assembly. Matter was named by ten of the fourteen models and Assembly by thirteen and Matter carries 17 labels and Assembly 31, so the shares are not directly comparable.
Named in three categories this edition.
Named in two categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the recognition and rewards page.
By framing
MatterFirst choices, of fourteen modelsAssembly
Across every category in the November 2026 Edition, Matter and Assembly were named in the same answer twenty-five times, of the 52 answers naming Matter and the 98 naming Assembly. In those answers Assembly took the first choice three times and Matter seven.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | |||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | | |||||
| Perplexity Sonar | | | | |||
| Grok 4.20 | ||||||
| Mistral Small | | | ||||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | | |||||
| Qwen 3.7 Flash | | | ||||
| Kimi K2 | | | | |||
| GLM 4.7 FlashX | | | | |||
| MiniMax M2.5 | | |||||
| GPT-6 Luna | | |||||
| Muse Glimmer 30B | | | | |
Matter Assembly first choice named as an alternative argued againstblank: not namedEach cell is one answer, Matter on the left and Assembly on the right.The direct prompt
Assembly first, Matter not the choice
1 of 14 modelsMatter was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
4 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
9 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Matter2%#– of 10Assembly2%#7 of 10What the models said about Matter
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“1. Matter *(Best for Slack & Microsoft Teams)* ... Free plan available; Paid plans start around $1–$2 per user/month.” Gemini 3.5 Flash · budget prompt · first choice
“A recognition platform designed to work inside Slack and Microsoft Teams, with a free plan available” Claude Haiku 4.5 · budget prompt · first choice
“or Matter if you want to move quickly with an existing Slack/Teams integration” Claude Haiku 4.5 · paraphrase prompt · first choice
What the models said about Assembly
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“For most mid-market companies: Bonusly or Assembly - excellent balance of features, pricing, and ease of use” GLM 4.7 FlashX · direct prompt · first choice
“Bonusly or Assembly offer the best balance of features, transparency, and scalability.” Kimi K2 · budget prompt · first choice
“For a company with a limited budget, Assembly is the best overall choice” Perplexity Sonar · budget prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.