Assembly is an employee recognition and rewards platform for HR and People teams · joinassembly.com ↗
The standing depends on who is buying. Every model is asked the same questions for each company size.
Bonusly is first at 61%.
Bonusly is first at 58%. 1 of 14 models made it the first choice when asked directly.
Awardco is first at 29%.
“For most mid-market companies: Bonusly or Assembly - excellent balance of features, pricing, and ease of use”GLM 4.7 FlashX · Direct question · first choice
“Bonusly or Assembly offer the best balance of features, transparency, and scalability.”Kimi K2 · Budget-constrained question · first choice
“For a company with a limited budget, Assembly is the best overall choice”Perplexity Sonar · Budget-constrained question · first choice
“Assembly and Bonusly are the top recommendations for small budgets”Mistral Small · Budget-constrained question · first choice
No model argued against it.
The products named in the same answers as Assembly, over the 98 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 88 | 49 | Compare → | |
| 55 | 2 | Compare → | |
| 50 | 3 | Compare → | |
| 42 | 0 | View → | |
| 29 | 5 | Compare → | |
| 25 | 7 | Compare → | |
| 25 | 4 | View → | |
| 24 | 0 | View → | |
| 23 | 0 | View → | |
| 18 | 5 | View → |
What the models named instead of Assembly →
A side-by-side page exists where both products are among a category's top eight.
Stated on Assembly's own site, not checked by Gane.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 97 of the 98 answers that named Assembly and are not a share of its labels.
352 of the 352 domain citations in answers naming Assembly came from a third party's page.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 0 | 1 |
| Perplexity Sonar | 1 | 0 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 1 | 1 | 1 | 0 | 3 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 0 | 3 |
| Llama 4 Maverick | 0 | 1 | 1 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 2 | 0 | 0 | 2 |
| Kimi K2 | 1 | 2 | 1 | 0 | 4 |
| GLM 4.7 FlashX | 1 | 2 | 2 | 0 | 5 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 1 | 0 | 1 |
| Muse Glimmer 30B | 0 | 4 | 0 | 0 | 4 |
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 619 | 14 | 2026-09-22 | Performance management, HRIS and HCM platforms | |
| Comparison | 47 | 1 | 2026-07-07 | ||
| Template or tool | 41 | 0 | 2023-05-26 | Employee onboarding | |
| Conference or event | 22 | 0 | 2025-04-23 | ||
| Glossary or explainer | 21 | 0 | 2026-03-26 | ||
| Case study | 3 | 0 | 2022-03-29 | ||
| Report or ebook | 2 | undated | |||
| News or press | 2 | undated |
Every page joinassembly.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.