Print · Named, not rankedPostie
Postie is a direct mail platform that lets marketers run direct mail as a data-driven performance marketing channel, bringing digital ad platform capabilities such as audience targeting and measurement to physical mail · postie.com ↗
Named, too few times to rank.
A product needs 10 labels in a category before a share is stated. Postie has 5.
Why models recommend it
“Great for fast-launch digital-to-mail campaigns, making it a good fit for digital marketing teams in mid-market B2B companies.”Mistral Small · Direct question · alternative
“ideal for small businesses and individuals who wish to send personalized postcards without complex setups or high costs”Claude Haiku 4.5 · Budget-constrained question · alternative
“Consider it when targeting and measuring campaign performance matter as much as print fulfillment.”GPT-6 Luna · Comparative question · alternative
“Choose PebblePost or Postie for pixel-based identity resolution.”Gemini 3.5 Flash · Comparative question · alternative
What gives them pause
“Avoid (for budget-constrained or low-volume use): PebblePost, Postie”GLM 4.7 FlashX · Negative question · warning
Also on the shortlist
The products named in the same answers as Postie, over the 12 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 11 | 5 | View → | |
| 9 | 3 | View → | |
| 8 | 2 | View → | |
| 8 | 0 | View → | |
| 5 | 0 | View → | |
| 4 | 0 | View → | |
| 3 | 0 | View → | |
| 3 | 0 | View → | |
| 3 | 0 | View → | |
| 2 | 2 | View → |
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Postie's own site, not checked by Gane.
- For
- Savvy marketers who diversify their mix with Direct Mail
- Certifications
- SOC 2, CCPA, HIPAA
- Customers named
- Thread Wallets, Fracture Inc., Sail Internet, Johnnie-O, Free Fly Apparel, One Medical, Thrive Causemetics, TULA Skincare
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 10 of the 12 answers that named Postie and are not a share of its labels.
Domains cited
Thirty-one of the thirty-four domain citations in answers naming Postie came from a third party's page. Three were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 0 | 1 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 1 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 1 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 171 | 27 | 2026-09-04 | CRM, Identity | |
| Case study | 37 | 3 | 2026-08-14 | CRM | |
| Report or ebook | 24 | 1 | 2026-07-06 | CRM | |
| Webinar or virtual event | 3 | undated | |||
| Glossary or explainer | 3 | 0 | 2026-06-24 | CRM | |
| Comparison | 1 | 0 | 2024-07-11 | ||
| Template or tool | 1 | 0 | 2026-05-28 | CRM |
Most recent
- 2026-09-04How to catch address match errors early before they break your direct mail analytics blog
- 2026-09-03Direct mail analytics the real time tracking guide blog
- 2026-08-28Meta just settled for 18 billion heres what performance marketers should actually do next blog
- 2026-08-26What to check when your mail analytics dont add up blog
- 2026-08-218 reasons direct mail tracking fails in 2026 blog
- 2026-08-21One brand hundreds of markets how postie simplifies direct mail for multi location networks blog
How it is countedHide how it is counted
Every page postie.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name CRM (14); 0 name the category the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.