PR and media monitoring · November 2026 Edition
Meltwater vs Awario
Four of fourteen models named Meltwater first on the direct prompt; zero named Awario. Meltwater was named by fourteen of the fourteen models and Awario by ten and Meltwater carries 72 labels and Awario 12, so the shares are not directly comparable.
By Meltwater Group, San Francisco, founded 2001. Named in nine categories this edition.
founded 2016. Named in three categories this edition.
First-choice share10%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate38%0%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#6A position in a field of 13; printed, not drawn.
Labels7212A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Meltwater reading right to left. Rank and label count are printed, not drawn.Muck Rack was named alongside these two in eleven of the fourteen direct answers. Muck Rack vs Meltwater · Muck Rack vs Awario · Brand24 vs Meltwater
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the PR and media monitoring page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
MeltwaterFirst choices, of fourteen modelsAwario
Direct402 against Meltwater
Paraphrase006 against Meltwater
Comparative80
Budget-constrained029 against Meltwater
Scale-constrained10
Negative0010 against Meltwater
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Meltwater and Awario stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | | | | | |
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | | | |
| Grok 4.20 | | | | | | |
| Mistral Small | | | | | ||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | | | | ||
| MiniMax M2.5 | | | | |||
| GPT-6 Luna | | | | | ||
| Muse Glimmer 30B | | | | | |
Meltwater Awario first choice named as an alternative argued againstblank: not namedEach cell is one answer, Meltwater on the left and Awario on the right.The direct prompt
The plain question, one answer per model, grouped by where Meltwater and Awario stood in it.
Meltwater first, Awario not the choice
4 of 14 modelsAwario was named in the answer but not as the choice, or not at all.Perplexity SonarMeltwater alternatives: Agility PR Solutions, Brand24, Muck Rack
Mistral SmallMeltwater, Muck Rack alternatives: Agility PR Solutions, Mention, Semrush AI PR Toolkit
Qwen 3.7 FlashBrand24, Meltwater alternatives: Agility PR Solutions, Semrush AI PR Toolkit
Muse Glimmer 30BMeltwater alternatives: Agility PR Solutions, Brand24, CisionOne
Neither was the first choice, one was named
5 of 14 modelsThe answer put something else first and named one of the two as an alternative.GPT-5.4 miniMuck Rack alternatives: CisionOne, Meltwater
Grok 4.20Muck Rack alternatives: Brand24, Meltwater
Llama 4 MaverickMuck Rack alternatives: Agility PR Solutions, Meltwater, Semrush AI PR Toolkit
GLM 4.7 FlashXMuck Rack alternatives: Brand24, Meltwater
GPT-6 LunaMuck Rack alternatives: CisionOne, Meltwater
Neither was named
5 of 14 modelsThe answer made no first choice from these two in this category.Claude Haiku 4.5Agility PR Solutions, Muck Rack alternatives: Mention, Semrush AI PR Toolkit
Gemini 3.5 FlashMuck Rack alternatives: Agility PR Solutions, Semrush AI PR Toolkit
DeepSeek V4 FlashMuck Rack alternatives: Agility PR Solutions, Brand24
Kimi K2Brand24, Semrush AI PR Toolkit alternatives: CisionOne
MiniMax M2.5Agility PR Solutions, Semrush AI PR Toolkit alternatives: Brand24, Muck Rack
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Awario leads by fifteen points.
Awario15%#3 of 12Meltwater0%#11 of 12Mid-marketThe figures above
The order flips: Meltwater leads at mid-market.
Meltwater10%#4 of 13Awario4%#6 of 13Enterprise
Meltwater leads by fifty-two points.
Meltwater52%#1 of 9Awario0%#– of 9What the models said about Meltwater
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“As a product/platform, Meltwater was an overpriced, worse alternative to Google alerts and provided no semblance of quality monitoring results” Muse Glimmer 30B · negative prompt · hard negative
“Frequently criticized as overpriced relative to value... Risk score noted as "caution" in some analyses due to commercial practices.” Grok 4.20 · negative prompt · hard negative
“What to Avoid on a Limited Budget Enterprise platforms like Meltwater, Cision, or Brandwatch ... overkill and expensive” Grok 4.20 · budget prompt · hard negative
“Meltwater is the current consensus leader... Meltwater is currently rated #1 on G2 and the top first-choice in enterprise AI buyer tests.” Muse Glimmer 30B · direct prompt · first choice
“For the broadest general media coverage: Choose Meltwater, which is widely positioned as a global enterprise platform” Perplexity Sonar · comparative prompt · first choice
“Choose Cision or Meltwater if you operate globally and need a comprehensive "news in a box" solution.” Qwen 3.7 Flash · comparative prompt · first choice
What the models said about Awario
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“Awario is likely the best starting point for basic PR and media monitoring” Perplexity Sonar · budget prompt · first choice
“Best Overall Budget Pick: Awario” DeepSeek V4 Flash · budget prompt · first choice
“Starts at $29/month (billed annually). Good for social media and web monitoring with sentiment analysis.” MiniMax M2.5 · budget prompt · alternative
Also compared
Muck Rack vs MeltwaterMuck Rack vs AwarioBrand24 vs MeltwaterBrand24 vs AwarioSemrush AI PR Toolkit vs MeltwaterSemrush AI PR Toolkit vs AwarioMeltwater vs Agility PR SolutionsMeltwater vs CisionOneMeltwater vs Google AlertsAgility PR Solutions vs AwarioAwario vs CisionOneAwario vs Google AlertsAll twenty-eight head-to-head pages and the full PR standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.