Gane, the publisher, sells software in this category. Every product here is measured by the same method as in every other category. How the conflict is handled.
Zero of fourteen models named Otterly first on the direct prompt; zero named HubSpot AEO Tool. Otterly was named by fourteen of the fourteen models and HubSpot AEO Tool by twelve and Otterly carries 46 labels and HubSpot AEO Tool 30, so the shares are not directly comparable.
Named in two categories this edition.
By HubSpot, Cambridge, United States, founded 2006. Named in one category this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the AI visibility and answer engine tracking tools page.
Across every category in the November 2026 Edition, Otterly and HubSpot AEO Tool were named in the same answer fifty-eight times, of the 124 answers naming Otterly and the 90 naming HubSpot AEO Tool. In those answers HubSpot AEO Tool took the first choice three times and Otterly twenty-five.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“some tools to be cautious about or avoid include Otterly, HubSpot AEO Grader, and Peec AI” Llama 4 Maverick · negative prompt · hard negative
“Some tools marketed broadly (like Otterly.AI, Peec AI, Rankscale) were flagged as "highly problematic for enterprise" use” MiniMax M2.5 · negative prompt · soft negative
“Monitoring-only tools (Otterly, SE Visible, Nightwatch) reveal visibility is low but don't tell you how to fix it.” Claude Haiku 4.5 · negative prompt · soft negative
“The best AI visibility and answer engine tracking tool for a company with a limited budget is Otterly.AI, which costs $29 a month.” Llama 4 Maverick · budget prompt · first choice
“the best AI‑visibility and answer‑engine tracking tool for a company with a limited budget is Otterly.ai” GLM 4.7 FlashX · budget prompt · first choice
“the best AI visibility and answer engine tracking tool is Otterly.ai (starting at ~$29/month)” Grok 4.20 · budget prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“some tools to be cautious about or avoid include Otterly, HubSpot AEO Grader, and Peec AI” Llama 4 Maverick · negative prompt · hard negative
“It's newer and currently tracks fewer engines than dedicated tools. Also, it only makes sense if you're already invested in HubSpot.” DeepSeek V4 Flash · direct prompt · soft negative
“its standalone offering is comparatively limited in engines and prompt volume” Perplexity Sonar · comparative prompt · soft negative
“Tools from reputable sources like HubSpot's AEO tool are often recommended for their clarity on methodology, multi-engine tracking” Grok 4.20 · negative prompt · first choice
“For a mid-sized B2B company, HubSpot AEO is the strongest default recommendation” Perplexity Sonar · paraphrase prompt · first choice
“Best Free Starting Point: HubSpot AEO Grader ... it serves as the best free tool” Gemini 3.5 Flash · budget prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.