Dashboards and data visualization · November 2026 Edition
Tableau vs Metabase
One of fourteen models named Tableau first on the direct prompt; zero named Metabase. Both were named by all fourteen models and Tableau carries 61 labels and Metabase 45, so the shares are not directly comparable.
Named in seven categories this edition.
United States. Named in four categories this edition.
First-choice share4%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate16%7%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#4A position in a field of 13; printed, not drawn.
Labels6145A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Tableau reading right to left. Rank and label count are printed, not drawn.Microsoft Power BI was named alongside these two in fourteen of the fourteen direct answers. Microsoft Power BI vs Tableau · Microsoft Power BI vs Metabase · Looker Studio vs Tableau
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the dashboards and data visualization page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
TableauFirst choices, of fourteen modelsMetabase
Direct101 against Tableau · 1 against Metabase
Paraphrase00
Comparative201 against Metabase
Budget-constrained02
Scale-constrained10
Negative009 against Tableau · 1 against Metabase
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Across every category in the November 2026 Edition, Tableau and Metabase were named in the same answer eighty-six times, of the 244 answers naming Tableau and the 145 naming Metabase. In those answers Metabase took the first choice eight times and Tableau four.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Tableau and Metabase stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | |||
| GPT-5.4 mini | | | | | | |
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | | | |
| Grok 4.20 | | | | | | |
| Mistral Small | | | | |||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | | | | ||
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | | | | | |
| MiniMax M2.5 | | | | | | |
| GPT-6 Luna | | | | | ||
| Muse Glimmer 30B | | | |
Tableau Metabase first choice named as an alternative argued againstblank: not namedEach cell is one answer, Tableau on the left and Metabase on the right.The direct prompt
The plain question, one answer per model, grouped by where Tableau and Metabase stood in it.
Tableau first, Metabase not the choice
1 of 14 modelsMetabase was named in the answer but not as the choice, or not at all.Claude Haiku 4.5Tableau alternatives: Looker, Microsoft Power BI, Qlik Sense, Sisense
Neither was the first choice, one was named
10 of 14 modelsThe answer put something else first and named one of the two as an alternative.GPT-5.4 miniMicrosoft Power BI alternatives: Looker, Tableau
Gemini 3.5 FlashMicrosoft Power BI alternatives: Looker, Metabase, Sigma
Perplexity SonarMicrosoft Power BI alternatives: Looker, Metabase, Tableau, Zoho Analytics
Mistral SmallMicrosoft Power BI alternatives: Databox, Tableau
DeepSeek V4 FlashMicrosoft Power BI alternatives: Databox, Metabase, Tableau
Qwen 3.7 FlashMicrosoft Power BI alternatives: Databox, Tableau
Kimi K2Microsoft Power BI alternatives: Databox, Domo, Tableau
GLM 4.7 FlashXMicrosoft Power BI alternatives: Databox, Looker Studio, Tableau
MiniMax M2.5Domo, Microsoft Power BI alternatives: Databox, Looker, Tableau
Muse Glimmer 30BMicrosoft Power BI alternatives: Databox, Looker, Tableau
Neither was named
3 of 14 modelsThe answer made no first choice from these two in this category.Grok 4.20Microsoft Power BI alternatives: Domo, Looker, Qlik Sense
Llama 4 MaverickMicrosoft Power BI alternatives: Databox
GPT-6 LunaMicrosoft Power BI alternatives: Looker, Sigma
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Metabase leads by nineteen points.
Metabase19%#3 of 9Tableau0%#9 of 9Mid-marketThe figures above
Level: the same share of first choices.
Tableau4%#3 of 13Metabase4%#4 of 13Enterprise
The order flips: Tableau leads at enterprise.
Tableau18%#2 of 13Metabase0%#13 of 13What the models said about Tableau
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“Tableau documents cases where some composed data-source extracts can't be done on the web and require Desktop, which can be a maintenance or governance burden.” GPT-5.4 mini · negative prompt · soft negative
“Frequently cited for high costs and licensing... Dashboards can feel dated/rigid, require specialists for changes, and AI features underdeliver.” Grok 4.20 · negative prompt · soft negative
“The cost is significantly higher than competitors like Power BI... Tableau may be overkill and too expensive relative to the ROI.” Qwen 3.7 Flash · negative prompt · soft negative
“Tableau - Known for powerful visualization and analytics capabilities, strong community support, and scalability.” Claude Haiku 4.5 · direct prompt · first choice
“Choose Tableau when analysts prioritize sophisticated visual storytelling and exploratory analysis.” Perplexity Sonar · comparative prompt · first choice
“Choose Tableau if visualization quality and handling massive datasets are priorities” Kimi K2 · comparative prompt · first choice
What the models said about Metabase
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“Metabase, Superset, and similar options can reduce licensing costs, but configuration, upgrades, security, and governance may require substantial technical expertise.” Perplexity Sonar · negative prompt · soft negative
“better for startups or technical teams. Lacks enterprise governance for scaling B2B sales ops.” Kimi K2 · direct prompt · soft negative
“Limitations: Less enterprise-grade features compared to paid competitors” Kimi K2 · comparative prompt · soft negative
“Metabase (Best Overall Balance) ... widely considered the best starting point for startups and small businesses” Qwen 3.7 Flash · budget prompt · first choice
“the best overall value is usually Metabase” GPT-5.4 mini · budget prompt · first choice
“Best for a technical team with a PostgreSQL/MySQL database; self-hosting can be free, but requires server administration.” Perplexity Sonar · budget prompt · alternative
Also compared
Microsoft Power BI vs TableauMicrosoft Power BI vs MetabaseLooker Studio vs TableauLooker Studio vs MetabaseTableau vs Zoho AnalyticsTableau vs Qlik SenseTableau vs DomoMetabase vs Zoho AnalyticsMetabase vs Qlik SenseMetabase vs DomoAll twenty-one head-to-head pages and the full BI & dashboards standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.