Tide is a business banking and finance app for sole traders, freelancers and limited companies in the UK · tide.co ↗
“popular for its low-cost structure, with 5 free transfers per month and then a small fee per transfer”Mistral Small · Budget-constrained question · alternative
“Tide is a digital-only bank designed specifically for small businesses and freelancers”Mistral Small · Comparative question · alternative
“Best for: Businesses with very low transaction volumes”Kimi K2 · Budget-constrained question · alternative
“All-in-one business platform | £0”Kimi K2 · Comparative question · alternative
“High volume of serious complaints: Accounts frozen without warning at critical moments”Kimi K2 · Negative question · warning
“accounts frozen without warning or explanation, payments withheld, slow customer service”DeepSeek V4 Flash · Negative question · warning
“Tide, Monzo, or Starling have mixed feedback on international fees and phone support”Grok 4.20 · Negative question · warning
“Tide has garnered specific backlash for its built-in invoicing tools”Qwen 3.7 Flash · Negative question · warning
The products named in the same answers as Tide, over the 13 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 9 | 3 | View → | |
| 9 | 2 | View → | |
| 8 | 2 | View → | |
| 7 | 1 | View → | |
| 7 | 1 | View → | |
| 7 | 0 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → | |
| 4 | 0 | View → |
What the models named instead of Tide →
A side-by-side page exists where both products are among a category's top eight.
Stated on Tide's own site, not checked by Gane.
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 13 of the 13 answers that named Tide and are not a share of its labels.
Forty-two of the forty-two domain citations in answers naming Tide came from a third party's page.
Pages are listed as the models cited them.
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 2 | 1 | 3 |
| Mistral Small | 0 | 2 | 0 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 1 | 1 |
| Kimi K2 | 0 | 2 | 0 | 1 | 3 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 848 | 15 | 2026-08-28 | Business banking, Invoicing software | |
| Glossary or explainer | 126 | 1 | 2026-08-04 | ||
| Comparison | 34 | 4 | 2026-09-04 | ||
| Template or tool | 9 | 0 | 2026-01-19 | ||
| News or press | 7 | undated | |||
| Report or ebook | 3 | undated | |||
| Conference or event | 1 | undated |
Every page tide.co exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.