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AML and transaction monitoring · November 2026 Edition

ComplyAdvantage vs Sumsub

Seven of fourteen models named ComplyAdvantage first on the direct prompt; zero named Sumsub. ComplyAdvantage was named by fourteen of the fourteen models and Sumsub by eleven and ComplyAdvantage carries 57 labels and Sumsub 25, so the shares are not directly comparable.

ComplyAdvantage

endorsed leader

Named in two categories this edition.

Sumsub

accepted challenger

Named in two categories this edition.

First-choice share39%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate0%8%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#6A position in a field of 15; printed, not drawn.
Labels5725A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, ComplyAdvantage reading right to left. Rank and label count are printed, not drawn.Unit21 was named alongside these two in ten of the fourteen direct answers. ComplyAdvantage vs Unit21 · ComplyAdvantage vs Flagright · ComplyAdvantage vs AML Watcher

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the AML and transaction monitoring page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
ComplyAdvantageFirst choices, of fourteen modelsSumsub
Direct70
Paraphrase81
Comparative10
Budget-constrained60
Scale-constrained10
Negative002 against Sumsub
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, ComplyAdvantage and Sumsub were named in the same answer fifty-eight times, of the 172 answers naming ComplyAdvantage and the 74 naming Sumsub. In those answers Sumsub took the first choice three times and ComplyAdvantage eighteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where ComplyAdvantage and Sumsub stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
ComplyAdvantage Sumsub first choice named as an alternative argued againstblank: not namedEach cell is one answer, ComplyAdvantage on the left and Sumsub on the right.

The direct prompt

The plain question, one answer per model, grouped by where ComplyAdvantage and Sumsub stood in it.

ComplyAdvantage first, Sumsub not the choice

7 of 14 modelsSumsub was named in the answer but not as the choice, or not at all.
Grok 4.20ComplyAdvantage alternatives: Flagright, Fraudio, Sardine, Unit21
Mistral SmallComplyAdvantage, Flagright, Unit21 alternatives: Bureau ID
DeepSeek V4 FlashAML Watcher, ComplyAdvantage alternatives: FraudNet, Napier AI
Qwen 3.7 FlashComplyAdvantage alternatives: AML Watcher, FICO Falcon Fraud Manager, NICE Actimize, VITAL4
GLM 4.7 FlashXComplyAdvantage alternatives: AML Watcher, Flagright, Unit21
MiniMax M2.5ComplyAdvantage alternatives: Alessa, Flagright, FraudNet, Napier AI, Unit21
Muse Glimmer 30BComplyAdvantage alternatives: AMLYZE, Bureau ID, Flagright, Fraudio, SEON, Unit21

Neither was the first choice, one was named

5 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Alessa alternatives: ComplyAdvantage, Napier AI
Gemini 3.5 FlashUnit21 alternatives: ComplyAdvantage, Hawk AI, Sumsub
Perplexity SonarUnit21 alternatives: ComplyAdvantage, Fraud.net, Hawk AI, Sanction Scanner
Kimi K2Flagright, Unit21 alternatives: ComplyAdvantage
GPT-6 LunaUnit21 alternatives: ComplyAdvantage, Sardine

Neither was named

2 of 14 modelsThe answer made no first choice from these two in this category.
GPT-5.4 miniUnit21 alternatives: Feedzai, Fenergo, NICE Actimize
Llama 4 Maverickno first choice

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
ComplyAdvantage leads by twenty-one points.
ComplyAdvantage29%#1 of 12
Sumsub8%#3 of 12
The full small business standing →
Mid-marketThe figures above
ComplyAdvantage leads by thirty-eight points.
ComplyAdvantage39%#1 of 15
Sumsub2%#6 of 15
The full mid-market standing →
Enterprise
ComplyAdvantage leads by seventeen points.
ComplyAdvantage17%#2 of 13
Sumsub0%#– of 13
The full enterprise standing →

What the models said about ComplyAdvantage

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.

“If I had to pick a starting point for a typical mid-sized B2B company, I'd shortlist ComplyAdvantage for sanctions, PEP, and adverse-media screening with ongoing monitoring.” GPT-6 Luna · paraphrase prompt · first choice
“start by requesting demos from Sumsub (for end-to-end legal entity onboarding) and ComplyAdvantage (for industry-leading risk database screening)” Gemini 3.5 Flash · paraphrase prompt · first choice
“ComplyAdvantage and LexisNexis Risk Solutions are often recommended for their balance of advanced features, ease of use, and scalability” Mistral Small · paraphrase prompt · first choice

What the models said about Sumsub

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.

“Boutique/newer vendors with little regulatory track record... (e.g., Flagright, Rhizome, Sumsub)” DeepSeek V4 Flash · negative prompt · soft negative
“An 18-month undetected breach through a third-party support ticketing platform.” Kimi K2 · negative prompt · soft negative
“Sumsub – *Best Overall for B2B Onboarding & KYB*” Gemini 3.5 Flash · paraphrase prompt · first choice
“If you want one integrated onboarding platform rather than best-of-breed components, evaluate Sumsub as the simpler alternative.” Perplexity Sonar · paraphrase prompt · alternative
“More affordable, user-friendly options for KYC/AML with good API support... Sumsub stands out for its all-in-one verification” Grok 4.20 · paraphrase prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.