Data catalogs and governance · RankedSnowflake Horizon
Snowflake Horizon is a data catalog and governance product from Snowflake, built as the native governance layer of the Snowflake data platform · snowflake.com ↗
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Secoda is first at 19%.
Atlan is first at 35%. 0 of 14 models made it the first choice when asked directly.
Collibra is first at 38%.
Why models recommend it
“Unity Catalog, Snowflake Horizon and AWS Glue govern their own platform well and see nothing outside it.”Muse Glimmer 30B · Budget-constrained question · alternative
“Built-in governance, data quality, and metadata management features within the Snowflake ecosystem.”Gemini 3.5 Flash · Direct question · alternative
“Great for governance *within* that specific ecosystem, but limited if you need cross-tool lineage”Gemini 3.5 Flash · Scale-constrained question · alternative
“If 85% of your data lives in Snowflake, Snowflake Horizon is the obvious starting point.”Claude Haiku 4.5 · Paraphrase question · alternative
What gives them pause
“can enforce controls effectively within their ecosystems, but relying on one as the enterprise-wide system of record can create fragmented metadata”Perplexity Sonar · Negative question · warning
“Convenient if you're all-in on one platform, but limited if you have multi-cloud or diverse sources.”Grok 4.20 · Direct question · warning
“create governance fragmentation if your organization operates across multiple clouds”Kimi K2 · Negative question · warning
“often too narrow for comprehensive data governance outside their native platforms”Mistral Small · Negative question · warning
Also on the shortlist
The products named in the same answers as Snowflake Horizon, over the 47 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 38 | 7 | View → | |
| 38 | 2 | View → | |
| 35 | 1 | View → | |
| 34 | 10 | View → | |
| 33 | 0 | View → | |
| 30 | 3 | View → | |
| 28 | 3 | View → | |
| 23 | 0 | View → | |
| 16 | 5 | View → | |
| 13 | 0 | View → |
What the models named instead of Snowflake Horizon →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Snowflake Horizon's own site, not checked by Gane.
- For
- customers
- Free plan or trial
- start for free
- Certifications
- ISO 27001, ISO 9001, ISO 42001, SOC 1 Type II, SOC 2 Type II, PCI DSS, FedRAMP, DoD IL5
- Hosting
- AWS GovCloud, Azure Government, AWS
- Customers named
- Under Armour, Novo Nordisk, United Rentals, Booking.com, Fanatics, AT&T, Canva, Penske
- Also from Snowflake
- Snowflake Data Marketplace, Snowflake Horizon Catalog, Snowflake Unity Catalog
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 41 of the 47 answers that named Snowflake Horizon and are not a share of its labels.
Domains cited
134 of the 134 domain citations in answers naming Snowflake Horizon came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 3 | 0 | 0 | 3 |
| Perplexity Sonar | 0 | 1 | 0 | 1 | 2 |
| Grok 4.20 | 0 | 0 | 2 | 1 | 3 |
| Mistral Small | 0 | 0 | 1 | 1 | 2 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 1 | 1 | 2 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 1 | 2 | 0 | 3 |