Business password managers · RankedNordPass
NordPass is a password management product for business and personal accounts, used to store and manage credentials on any device · nordpass.com ↗
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
1Password is first at 45%.
1Password is first at 53%. 0 of 14 models made it the first choice when asked directly.
1Password is first at 47%.
Why models recommend it
“For a company with a strict limited budget, I'd recommend NordPass Teams at $1.79/month per user.”MiniMax M2.5 · Budget-constrained question · first choice
“NordPass Business / Dashlane Business (User-friendly enterprise options with strong health monitoring features)”Gemini 3.5 Flash · Negative question · alternative
“A safer shortlist for evaluation is 1Password, Bitwarden, Keeper, NordPass, Dashlane, or Proton Pass”Perplexity Sonar · Negative question · alternative
“Choose NordPass for an affordable, easy-to-roll-out solution for small or medium-sized businesses.”Perplexity Sonar · Comparative question · alternative
What gives them pause
“Basic or consumer-first versions of NordPass are flagged for lacking essential enterprise features like SCIM and granular RBAC”Mistral Small · Negative question · warning
“Consumer-first products like basic NordPass and basic LastPass that lack SCIM and granular RBAC.”Llama 4 Maverick · Negative question · warning
“Recent 2026 research from ETH Zurich identified vulnerabilities in several popular ones”Grok 4.20 · Negative question · warning
“lighter on advanced enterprise controls compared to the leaders above”DeepSeek V4 Flash · Direct question · warning
Also on the shortlist
The products named in the same answers as NordPass, over the 126 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 122 | 57 | Compare → | |
| 108 | 65 | Compare → | |
| 90 | 7 | Compare → | |
| 74 | 0 | Compare → | |
| 59 | 2 | View → | |
| 33 | 1 | View → | |
| 20 | 1 | View → | |
| 16 | 0 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → |
What the models named instead of NordPass →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on NordPass's own site, not checked by Gane.
- For
- business and personal accounts
- Price stated
- Starts from $3.59 per user/month
- Starting price
- 3.59
- Free plan or trial
- No credit card required
- Integrations
- 5
- Certifications
- NIS2, ISO 27001, HIPAA, SOC 2 Type II
- Customers named
- Anywr, Nutriset Group, Barclay Chemicals, CORT, Cloudvisor, Hostinger, Esken, Zettasecure
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 124 of the 126 answers that named NordPass and are not a share of its labels.
Domains cited
424 of the 424 domain citations in answers naming NordPass came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 3 | 0 | 0 | 3 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 3 | 0 | 0 | 3 |
| Perplexity Sonar | 0 | 4 | 1 | 0 | 5 |
| Grok 4.20 | 0 | 4 | 1 | 1 | 6 |
| Mistral Small | 0 | 3 | 0 | 1 | 4 |
| DeepSeek V4 Flash | 0 | 3 | 0 | 1 | 4 |
| Llama 4 Maverick | 0 | 2 | 1 | 1 | 4 |
| Qwen 3.7 Flash | 0 | 3 | 0 | 0 | 3 |
| Kimi K2 | 0 | 3 | 0 | 0 | 3 |
| GLM 4.7 FlashX | 0 | 2 | 1 | 0 | 3 |
| MiniMax M2.5 | 1 | 0 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 1 | 1 | 0 | 2 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 432 | undated | Email security, MFA | ||
| Glossary or explainer | 74 | undated | MFA | ||
| Comparison | 21 | undated | |||
| Report or ebook | 8 | undated | |||
| News or press | 2 | undated | |||
| Webinar or virtual event | 1 | undated | |||
| Template or tool | 1 | undated |
How it is countedHide how it is counted
Every page nordpass.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.