Load balancers · RankedKemp LoadMaster
Kemp LoadMaster is a load balancer used in on-premises and hybrid environments · kemptechnologies.com ↗
Strongest at mid-market. Ranked 12 of 113 for enterprise buyers.
The standing depends on who is buying. Every model is asked the same questions for each company size.
HAProxy is first at 19%.
HAProxy is first at 32%. 1 of 14 models made it the first choice when asked directly.
F5 BIG-IP is first at 23%.
Why models recommend it
“For most 500-person companies, Kemp LoadMaster (mid-size friendly ADC) and NGINX Plus ... are strong fits”DeepSeek V4 Flash · Scale-constrained question · first choice
“most mid-sized B2B teams start with Kemp LoadMaster for a full-featured, cost-controlled ADC”Muse Glimmer 30B · Paraphrase question · first choice
“I recommend Kemp LoadMaster (now part of Progress Software) as the top choice.”Grok 4.20 · Paraphrase question · first choice
“I would recommend Kemp LoadMaster as the best overall choice”Kimi K2 · Paraphrase question · first choice
What gives them pause
No model argued against it.
Also on the shortlist
The products named in the same answers as Kemp LoadMaster, over the 53 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 40 | 8 | Compare → | |
| 39 | 10 | Compare → | |
| 31 | 3 | View → | |
| 30 | 8 | Compare → | |
| 29 | 0 | View → | |
| 25 | 3 | Compare → | |
| 20 | 2 | View → | |
| 14 | 0 | View → | |
| 9 | 1 | View → | |
| 9 | 0 | View → |
What the models named instead of Kemp LoadMaster →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Kemp LoadMaster's own site, not checked by Gane.
- For
- an organization that may have for application delivery
- Price stated
- LoadMaster may be licensed in a variety of ways to meet the differing usage models that an organization may have for application delivery.
- Free plan or trial
- START 30-DAY FREE TRIAL
- Certifications
- PCI DSS
- Hosting
- AWS, AWS GovCloud, Microsoft Azure, Microsoft Azure Government, Open Telekom Cloud, Orange Business Services Flexible Engine cloud
- Customers named
- JH Group, Imperial College Healthcare NHS Trust, Wowrack, Springfield School District
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 46 of the 53 answers that named Kemp LoadMaster and are not a share of its labels.
Domains cited
Ninety-seven of the 135 domain citations in answers naming Kemp LoadMaster came from a third party's page. Twenty-one were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 0 | 1 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 1 | 1 | 1 | 0 | 3 |
| Mistral Small | 0 | 2 | 0 | 0 | 2 |
| DeepSeek V4 Flash | 1 | 1 | 0 | 0 | 2 |
| Llama 4 Maverick | 0 | 1 | 0 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 2 | 0 | 0 | 0 | 2 |
| GLM 4.7 FlashX | 1 | 0 | 1 | 0 | 2 |
| MiniMax M2.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 1 | 0 | 0 | 0 | 1 |
What it publishes
| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| Glossary or explainer | 334 | 1 | 2026-09-02 | Load balancers, WAF | |
| Blog | 322 | 9 | 2026-09-30 | Load balancers, WAF | |
| Podcast or video | 127 | undated | Load balancers, Object storage | ||
| Case study | 74 | 1 | 2026-08-18 | Load balancers, WAF | |
| Webinar or virtual event | 72 | 0 | 2026-04-17 | Load balancers, WAF | |
| Report or ebook | 45 | undated | Load balancers, WAF | ||
| Comparison | 8 | undated | Load balancers | ||
| Template or tool | 1 | undated |
Most recent
- 2026-09-30Security and optimization in healthcare it loadmaster blog
- 2026-09-22From load balancing to load balancing 360 expanding your loadmaster footprint blog
- 2026-09-15Understanding waf security blog
- 2026-09-08Load balancing and security in one performance high availability and security blog
- 2026-09-07Loadmaster continues to lead in the g2 summer 2026 grid report for load balancing blog
- 2026-09-02What is the role of an application delivery controller in ai infrastructure glossary or explainer
How it is countedHide how it is counted
Every page kemptechnologies.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.