AWS Application Load Balancer
AWS Application Load Balancer is a managed Layer 7 load balancer from AWS that distributes HTTP and HTTPS traffic · aws.amazon.com ↗
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
HAProxy is first at 19%.
HAProxy is first at 32%. 2 of 14 models made it the first choice when asked directly.
F5 BIG-IP is first at 23%.
Why models recommend it
“I'd recommend starting with AWS ALB or Azure Load Balancer (depending on your cloud provider)”Claude Haiku 4.5 · Direct question · first choice
“AWS-centric company: AWS Application Load Balancer for web apps”GPT-5.4 mini · Direct question · first choice
“Cloud-first, mostly HTTP(S) APIs, limited ops staff | AWS ALB, Azure Application Gateway, Google Cloud Load Balancing”MiniMax M2.5 · Direct question · alternative
“Best for Cloud-Native Infrastructure: AWS ALB / Azure Application Gateway / GCP Load Balancing”Gemini 3.5 Flash · Direct question · alternative
What gives them pause
“AWS ALB is unsuitable for workloads requiring L4 forwarding, ultra-low-latency pass-through, or non-HTTP protocols; use NLB or the appropriate L4 service instead.”Perplexity Sonar · Negative question · warning
“ALB is not the right choice when the workload is non-HTTP (use NLB)”Muse Glimmer 30B · Negative question · warning
Also on the shortlist
The products named in the same answers as AWS Application Load Balancer, over the 51 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 43 | 12 | Compare → | |
| 33 | 4 | Compare → | |
| 25 | 5 | Compare → | |
| 23 | 1 | View → | |
| 19 | 1 | View → | |
| 15 | 0 | View → | |
| 11 | 0 | View → | |
| 10 | 0 | View → | |
| 10 | 0 | View → | |
| 8 | 4 | Compare → |
What the models named instead of AWS Application Load Balancer →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on AWS Application Load Balancer's own site, not checked by Gane.
- For
- modern application architectures, including microservices and container-based applications
- Price stated
- The hourly rate for the use of an Application Load Balancer is 10% lower than the cost of a Classic Load Balancer. Billing for LCU usage is fractional, and is charged at $0.008 per LCU per hour.
- Hosting
- all commercial AWS regions
- Also from AWS
- AWS ACM, AWS ALB/ELB, AWS ALB/NLB, AWS API Gateway HTTP APIs, AWS Amazon Aurora, AWS App Runner and 84 more
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 31 of the 51 answers that named AWS Application Load Balancer and are not a share of its labels.
Domains cited
Seventy of the ninety-two domain citations in answers naming AWS Application Load Balancer came from a third party's page. Eight were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 0 | 1 | 0 | 2 |
| GPT-5.4 mini | 1 | 0 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 1 | 2 | 0 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 1 | 1 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |