Guru
Guru is a knowledge management platform that helps teams keep the information they share consistent
Why models recommend it
“Guru: Ideal for sales and support-heavy B2B teams needing AI-verified knowledge cards”Gemini 3.5 Flash · Direct question · alternative
“Best for: Mid-sized projects needing strong communication and lower fees.”Grok 4.20 · Comparative question · alternative
What gives them pause
“Guru.com | Avoid”Kimi K2 · Negative question · warning
“Less popular but criticized for high fees, smaller client pool... offers lower earnings potential”Grok 4.20 · Negative question · warning
“Cons: Weaker for top-down internal comms, broadcast messaging, and social culture building.”Gemini 3.5 Flash · Scale-constrained question · warning
Also on the shortlist
The products named in the same answers as Guru, over the 33 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 19 | 7 | View → | |
| 19 | 0 | View → | |
| 18 | 3 | View → | |
| 15 | 0 | View → | |
| 11 | 0 | View → | |
| 9 | 2 | View → | |
| 8 | 0 | View → | |
| 7 | 0 | View → | |
| 7 | 0 | View → | |
| 6 | 1 | View → |
A side-by-side page exists where both products are among a category's top eight.
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 20 of the 33 answers that named Guru and are not a share of its labels.
Domains cited
No domain is on file for Guru, so its own site is not marked.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 1 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 1 | 1 | 1 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 1 | 0 | 1 | 2 |
| Mistral Small | 0 | 0 | 2 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 1 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |