Whistleblowing and investigations · RankedEthico
Ethico is a hotline and investigation management platform for handling whistleblowing reports · ethico.com ↗
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
Whistlelink is first at 22%.
Whistlelink is first at 27%. 1 of 14 models made it the first choice when asked directly.
NAVEX One is first at 32%.
Why models recommend it
“my practical pick would be Ethico if you want the best balance of whistleblowing hotline + case management + human support”GPT-5.4 mini · Direct question · first choice
“my default recommendation would be Ethico if you want a purpose-built ethics hotline plus case management in one platform”GPT-5.4 mini · Paraphrase question · first choice
“I recommend Ethico as the top choice for an ethics hotline combined with case management.”Grok 4.20 · Paraphrase question · first choice
“or Ethico (for a modern, user-friendly case-management-first solution)”GLM 4.7 FlashX · Paraphrase question · first choice
What gives them pause
No model argued against it.
Also on the shortlist
The products named in the same answers as Ethico, over the 30 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 20 | 10 | View → | |
| 13 | 1 | Compare → | |
| 12 | 1 | Compare → | |
| 11 | 1 | View → | |
| 11 | 0 | View → | |
| 11 | 0 | Compare → | |
| 10 | 1 | Compare → | |
| 8 | 2 | View → | |
| 7 | 0 | View → | |
| 6 | 1 | Compare → |
What the models named instead of Ethico →
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Ethico's own site, not checked by Gane.
- For
- Compliance teams and compliance leaders
- Price stated
- Transparent pricing within 48 hours. One transparent price.
- Certifications
- SOC 2 Type II, HIPAA, GDPR
- Customers named
- DOORDASH, DUKE HEALTH, ALLSTATE, GAMESTOP, YALE UNIVERSITY, BLUECROSS BLUESHIELD, TRINITY HEALTH
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 30 of the 30 answers that named Ethico and are not a share of its labels.
Domains cited
100 of the 113 domain citations in answers naming Ethico came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 2 | 0 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 0 | 1 |
| Perplexity Sonar | 0 | 2 | 0 | 0 | 2 |
| Grok 4.20 | 1 | 0 | 0 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 1 | 0 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 2 | 0 | 0 | 2 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 700 | 20 | 2026-09-24 | Compliance training, Succession planning | |
| Case study | 68 | undated | Compliance training | ||
| Comparison | 8 | 0 | 2026-03-14 | ||
| Webinar or virtual event | 4 | 0 | 2022-08-26 | ||
| Template or tool | 4 | 0 | 2026-02-20 | ||
| Report or ebook | 3 | 0 | 2020-06-11 | ||
| Glossary or explainer | 3 | 0 | 2025-08-15 | ||
| Podcast or video | 2 | 0 | 2024-10-18 | ||
| Conference or event | 1 | 0 | 2019-01-30 | ||
| News or press | 1 | 0 | 2017-12-06 |
Most recent
- 2026-09-24Ethicsverse q3 2026 quarterly roundup self disclosure export controls ai governance blog
- 2026-09-17Ethicsverse from signatures to understanding rethinking policy distribution blog
- 2026-09-11Coaching for compliance what ted lasso teaches about culture blog
- 2026-09-08Ev mba run it like you own it blog
- 2026-09-03Partnering between compliance and legal for organizational resilience blog
- 2026-08-27Compliance officers ai action plan from debate to deployment blog
How it is countedHide how it is counted
Every page ethico.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name compliance training (13); 0 name the category the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.