2 categories · Named, not rankedEquifax
Equifax is a credit bureau that provides credit checks, credit scores and credit monitoring · equifax.com ↗
Named, too few times to rank.
A product needs 10 labels in a category before a share is stated. Equifax has 3.
Why models recommend it
No positive label carried a quote.
What gives them pause
No model argued against it.
Also on the shortlist
The products named in the same answers as Equifax, over the 8 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 3 | 0 | View → | |
| 3 | 0 | View → | |
| 3 | 0 | View → | |
| 3 | 0 | View → | |
| 3 | 0 | View → | |
| 2 | 1 | View → | |
| 2 | 1 | View → | |
| 2 | 0 | View → | |
| 2 | 0 | View → | |
| 2 | 0 | View → |
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Equifax's own site, not checked by Gane.
- For
- businesses and consumers
- Price stated
- Our plans start at FREE. $9.95 / month. $99.95 / year. $19.95 / month. $199.95 / year. $29.95 / month. $299.95 / year.
- Starting price
- FREE
- Free plan or trial
- Our plans start at FREE.
- Customers named
- GDS Link, 2nd Order Solutions, Kikoff, OnDeck, Patelco Credit Union, Georgia’s Own Credit Union
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 5 of the 8 answers that named Equifax and are not a share of its labels.
Domains cited
Twenty-two of the twenty-two domain citations in answers naming Equifax came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 2 | 0 | 2 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 502 | 31 | 2026-09-24 | ||
| News or press | 427 | 16 | 2026-09-28 | ||
| Glossary or explainer | 360 | 0 | 2025-10-14 | ||
| Comparison | 56 | 0 | 2026-05-19 | ||
| Report or ebook | 31 | undated | |||
| Webinar or virtual event | 13 | 1 | 2026-07-31 | ||
| Conference or event | 8 | undated | |||
| Template or tool | 4 | undated | |||
| Case study | 1 | undated |
Most recent
- 2026-09-28Press releases news or press
- 2026-09-24The tri merge credit report more data drives better decisions news or press
- 2026-09-24Fcra compliant decisioning 5 data sources to sharpen loan origination blog
- 2026-09-23U s economic outlook main street holds steady as price pressures return blog
- 2026-09-22Equifax cloud transformation ai enhanced defenses fuel ongoing security leadership news or press
- 2026-09-18Unlocking hidden deposit potential how to win the constant hunt for deposits blog
How it is countedHide how it is counted
Every page equifax.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.