Index › Finance › Products › Apollo.io · November 2026 Edition
Strategic sourcing · Named, not ranked

Apollo.io

Apollo.io is a go-to-market platform that combines B2B prospecting data with sequencing for outreach, built for go-to-market teams · apollo.io ↗

–Too few to rank
3/14Models named it
0First choices
1Warnings
November 2026 Edition · all company sizes counted.
Ranked inStrategic sourcing #124 mid-market
What AI models recommend

Named, too few times to rank.

A product needs 10 labels in a category before a share is stated. Apollo.io has 2.

Why models recommend it

No positive label carried a quote.

What gives them pause

“Sales-Oriented Databases (e.g., some features in Apollo.io or Seamless.AI if repurposed for recruiting): These prioritize B2B leads over candidate experience”Grok 4.20 · Negative question · warning

Also on the shortlist

The products named in the same answers as Apollo.io, over the 3 answers that named it, and how often each was the first choice instead.

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on Apollo.io's own site, not checked by Gane.

For
Go-to-Market Teams
Price stated
Free $0; Basic $49 per seat per month, billed annually; Professional $79 per seat per month, billed annually; Organization $119 per seat per month, (min 3 seats) billed annually
Starting price
0
Free plan or trial
No credit card required
Integrations
200 · 7 (its own pages disagree)
Certifications
SOC 2 Type II, ISO 27001, GDPR, CCPA, CASA Tier 2, CPRA
Hosting
United States
Customers named
Lyon Bakery, Glean, Zorro, Ernst & Young, Oracle, Lyft
Visit apollo.io ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named Apollo.io came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 2 of the 3 answers that named Apollo.io and are not a share of its labels.

Domains cited

dishertalent.com2
100hires.com1
dev.to1
firsthr.app1
guideflow.com1
jugglehire.com1
leadchangegroup.com1
leonar.app1
lever.co1
linkmatch.com1

Eleven of the eleven domain citations in answers naming Apollo.io came from a third party's page.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on Apollo.io across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.500000
GPT-5.4 mini00101
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000011
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

What it publishes

Addresses on apollo.io
2,554
subdomains included
Content
2,005
counted in the table below
Documentation
105
Product · Integration
47 · 13
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,408undated
Glossary or explainer240undated
Comparison190undated
Template or tool67undated
Webinar or virtual event49undated
News or press2252026-09-15
Case study17undated
Conference or event8undated
Report or ebook4undated
How it is countedHide how it is counted

Every page apollo.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.