Compensation benchmarking data · Named, not rankedKPMG
Named, too few times to rank.
A product needs 10 labels in a category before a share is stated. KPMG has 3.
Why models recommend it
“Need board-ready finance benchmarking with expert interpretation? → KPMG / Big 4”DeepSeek V4 Flash · Comparative question · alternative
What gives them pause
No model argued against it.
Also on the shortlist
The products named in the same answers as KPMG, over the 7 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 6 | 0 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → | |
| 4 | 0 | View → | |
| 3 | 0 | View → | |
| 3 | 0 | View → | |
| 2 | 0 | View → | |
| 2 | 0 | View → | |
| 2 | 0 | View → |
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on KPMG's own site, not checked by Gane.
- For
- clients
- Customers named
- Centre for Addiction and Mental Health, DLA Piper, SailGP, Philips
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 7 of the 7 answers that named KPMG and are not a share of its labels.
Domains cited
Twenty-nine of the twenty-nine domain citations in answers naming KPMG came from a third party's page.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 2,801 | 159 | 2026-10-01 | ||
| News or press | 495 | 37 | 2026-09-08 | ||
| Conference or event | 164 | 47 | 2026-11-01 | ||
| Case study | 90 | 1 | 2026-09-08 | ||
| Podcast or video | 23 | 16 | 2026-09-24 | ||
| Webinar or virtual event | 10 | 5 | 2026-09-21 | ||
| Comparison | 9 | 2 | 2026-09-14 | ||
| Report or ebook | 4 | 1 | 2026-09-22 | ||
| Template or tool | 2 | undated | |||
| Glossary or explainer | 2 | 0 | 2026-03-25 |
Events in person
- October 9, 2026FastighetsseminariumVasagatan 16, Stockholm, Sweden · hosts
- October 16, 2026FastighetsseminariumMårten Krakowgatan 2, våning 12, Arena Platinan, Göteborg, Sweden · hosts
- October 21, 2026Stora SkattedagenAt Six, Brunkebergstorg 6, Stockholm, Stockholm, Sweden · hosts
- October 22, 2026FastighetsseminariumNordenskiöldsgatan 8, Malmö, Sweden · hosts
- September 18, 2026Kurser i finansiella instrumentKPMG:s kontor, Vasagatan 16, Stockholm, Stockholm · hosted
- September 17, 2026Kurser i finansiella instrumentKPMG:s kontor, Vasagatan 16, Stockholm, Stockholm · hosted
- August 26, 2026VAT in the Digital Age: Insights on ViDA with the Swedish Tax AgencyKPMG Office, Vasagatan 16, Stockholm, Stockholm · hosted
As the event pages on kpmg.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page kpmg.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.