Index › HR › Products › Hootsuite · November 2026 Edition
2 categories · Named, not ranked

Hootsuite

Hootsuite is a social media marketing and management dashboard for marketers · hootsuite.com ↗

–Too few to rank
5/14Models named it
0First choices
5Warnings
November 2026 Edition · all company sizes counted.
Ranked inEmployee engagement surveys #78 mid-marketWorkforce scheduling #96
What AI models recommend

Named, too few times to rank.

A product needs 10 labels in a category before a share is stated. Hootsuite has 4.

Why models recommend it

No positive label carried a quote.

What gives them pause

“Any "Engagement as a Service" Tools (e.g., Hootsuite add-ons or cheap SMM panels): Risk of account suspension, data breaches”Grok 4.20 · Negative question · warning
“users report it's become bloated, expensive, and the interface is clunky”DeepSeek V4 Flash · Negative question · warning

Also on the shortlist

The products named in the same answers as Hootsuite, over the 7 answers that named it, and how often each was the first choice instead.

A side-by-side page exists where both products are among a category's top eight.

At a glance

Stated on Hootsuite's own site, not checked by Gane.

For
marketers
Price stated
No commitment. Just smarter social media management and listening.
Starting price
$99per monthper user/month
Free plan or trial
risk-free trial or demo
Integrations
100 · 7 (its own pages disagree)
Customers named
Barceló Hotel Group, DaVita, Mapfre, Antalis, Auckland Philharmonia Orchestra, Hydro-Québec, Barcelo Hotel Group, The Gym Group
Visit hootsuite.com ↗

How this is measured

Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.

Gane sells AI visibility software. No company can pay to change a result.

Read the method →

Sources returned with these answers

The sites and pages the answers that named Hootsuite came back with. A fact about retrieval, not a cause of the answer.

Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 7 of the 7 answers that named Hootsuite and are not a share of its labels.

Domains cited

buffer.com3
capterra.com3
softwareadvice.com3
birdeye.com2
bitdefender.com2
emailtooltester.com2
reddit.com2
agiled.app1
ahaslides.com1
airship.com1

Twenty of the twenty domain citations in answers naming Hootsuite came from a third party's page.

Pages cited

Pages are listed as the models cited them.

By model

How each model answered on Hootsuite across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ModelFirst choiceAlternativeMentionWarningLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00101
Perplexity Sonar00000
Grok 4.2000112
Mistral Small00000
DeepSeek V4 Flash00011
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

What it publishes

Addresses on hootsuite.com
6,896
subdomains included
Content
2,137
counted in the table below
Documentation
1
Product · Integration
48 · 201
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,389762026-09-28Workforce scheduling
News or press291undated
Report or ebook23352026-08-27
Webinar or virtual event136undated
Comparison2802026-06-23
Case study22undated
Template or tool1902026-06-30
Conference or event1302023-07-11
Glossary or explainer612026-07-09

Most recent

How it is countedHide how it is counted

Every page hootsuite.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.