Influencer platforms · RankedBrandwatch Influence
Brandwatch Influence is an influencer marketing platform from Brandwatch · brandwatch.com ↗
Read the same way at every company size.
The standing depends on who is buying. Every model is asked the same questions for each company size.
No model named it for this buyer.
Favikon is first at 29%. 0 of 14 models made it the first choice when asked directly.
CreatorIQ is first at 65%.
Why models recommend it
“Top Recommendation: Brandwatch Influencer Marketing Software”GLM 4.7 FlashX · Paraphrase question · first choice
“If you already use their social suites, these integrate well for discovery, analytics, and reporting.”Grok 4.20 · Direct question · alternative
What gives them pause
“they often lack the deep "contracting and payment" automation found in specialized platforms”Qwen 3.7 Flash · Comparative question · warning
Also on the shortlist
The products named in the same answers as Brandwatch Influence, over the 15 answers that named it, and how often each was the first choice instead.
| Product | Named together | Picked instead | |
|---|---|---|---|
| 11 | 9 | View → | |
| 11 | 1 | View → | |
| 9 | 0 | View → | |
| 8 | 1 | View → | |
| 5 | 1 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → | |
| 5 | 0 | View → | |
| 4 | 0 | View → | |
| 4 | 0 | View → |
A side-by-side page exists where both products are among a category's top eight.
At a glance
Stated on Brandwatch Influence's own site, not checked by Gane.
- For
- influencer marketers and agencies
- Price stated
- custom plans
- Free plan or trial
- Book a free demo.
- Customers named
- MyMichigan Health, Prosci, Cision, Spinnin' Records, Omni Hotels & Resorts, Art of the Possible, Up&Up Group
- Headquarters
- Brighton and Hove, United Kingdom
- Founded
- 2005
How this is measured
Fourteen AI models from 12 labs are asked the same buying questions six ways, for three company sizes. Standings refresh every edition.
Gane sells AI visibility software. No company can pay to change a result.
Read the method →Sources returned with these answers
Fourteen of the fourteen models returned a source list in this edition: five return the pages they cited and nine the search results they consulted. These counts come from 15 of the 15 answers that named Brandwatch Influence and are not a share of its labels.
Domains cited
Thirty-eight of the forty-four domain citations in answers naming Brandwatch Influence came from a third party's page. Six were to the publisher's own pages (the Gane Index), which the models cite like any other source; they are not counted as a third party.
Pages cited
Pages are listed as the models cited them.
By model
| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 1 | 0 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 1 | 1 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 1 | 0 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
What it publishes
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 976 | 8 | 2026-09-28 | Social media, SEO | |
| Report or ebook | 274 | 0 | 2025-10-10 | Social media | |
| Webinar or virtual event | 271 | 1 | 2026-07-15 | Social media | |
| News or press | 124 | 0 | 2026-04-01 | Content marketing, Influencer | |
| Case study | 96 | 2 | 2026-09-16 | ||
| Comparison | 10 | 0 | 2025-12-09 | ||
| Glossary or explainer | 9 | 0 | 2025-11-05 | ||
| Conference or event | 6 | 0 | 2020-08-10 | ||
| Podcast or video | 2 | undated |
Most recent
- 2026-09-285 social media news stories you need to read this week blog
- 2026-09-24Consumer intelligence wins blog
- 2026-09-16Mymichigan health case study
- 2026-09-09Prosci case study
- 2026-08-14Campaign measurement social search signals blog
- 2026-08-13Why enterprises need purpose built ai blog
How it is countedHide how it is counted
Every page brandwatch.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name social media (11); 2 name the category the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.