Zero of fourteen models named UpPromote first on the direct prompt; zero named Amazon Associates. UpPromote was named by nine of the fourteen models and Amazon Associates by fourteen and UpPromote carries 11 labels and Amazon Associates 21, so the shares are not directly comparable.
Named in three categories this edition.
By Amazon, Seattle, United States, founded 1994. Named in one category this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the affiliate and partner management page.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“Offers a free plan supporting 200 referral orders per month... It's one of the most popular affiliate tools on Shopify for small and midsize e-commerce stores” Claude Haiku 4.5 · budget prompt · first choice
“Best low-budget starting point: UpPromote—if your store runs on Shopify.” GPT-6 Luna · budget prompt · first choice
“I'd recommend UpPromote or Rewardful” Kimi K2 · budget prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“Brutal Terms of Service. Amazon bans accounts frequently and abruptly... Do not rely on Amazon as your sole income source.” Qwen 3.7 Flash · negative prompt · soft negative
“Cons: Low commissions, strict rules, 24-hour cookie window in some cases.” Grok 4.20 · comparative prompt · soft negative
“Stick with established networks like Amazon Associates, ShareASale, CJ Affiliate (Commission Junction)” Kimi K2 · negative prompt · first choice
“I'd suggest starting with Amazon Associates for simplicity” MiniMax M2.5 · budget prompt · first choice
“The Amazon Associates program remains one of the most popular choices among the best affiliate marketing programs” Claude Haiku 4.5 · comparative prompt · alternative
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.