Index › GTM › GTM data and infrastructure › Market intelligence › AlphaSense vs Klue
Market intelligence platforms · November 2026 Edition

AlphaSense vs Klue

One of fourteen models named AlphaSense first on the direct prompt; two named Klue. Both were named by all fourteen models and AlphaSense carries 43 labels and Klue 39, so the shares are not directly comparable.

AlphaSense

criticized challenger

Named in three categories this edition.

Klue

accepted challenger

Named in two categories this edition.

First-choice share6%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate28%15%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#5#7A position in a field of 13; printed, not drawn.
Labels4339A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, AlphaSense reading right to left. Rank and label count are printed, not drawn.ZoomInfo was named alongside these two in nine of the fourteen direct answers. Apollo.io vs AlphaSense · Apollo.io vs Klue · ZoomInfo vs AlphaSense

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the market intelligence platforms page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
AlphaSenseFirst choices, of fourteen modelsKlue
Direct123 against AlphaSense
Paraphrase20
Comparative51
Budget-constrained004 against AlphaSense · 3 against Klue
Scale-constrained001 against AlphaSense
Negative104 against AlphaSense · 3 against Klue
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the November 2026 Edition, AlphaSense and Klue were named in the same answer 158 times, of the 216 answers naming AlphaSense and the 308 naming Klue. In those answers Klue took the first choice twenty-six times and AlphaSense sixteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where AlphaSense and Klue stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
AlphaSense Klue first choice named as an alternative argued againstblank: not namedEach cell is one answer, AlphaSense on the left and Klue on the right.

The direct prompt

The plain question, one answer per model, grouped by where AlphaSense and Klue stood in it.

Both were the first choice

1 of 14 modelsThe answer named them together, and the judge labeled each a first choice.
Gemini 3.5 FlashAlphaSense, HG Insights, Klue alternatives: Contify, Crayon, Demandbase, ZoomInfo

Klue first, AlphaSense not the choice

1 of 14 modelsAlphaSense was named in the answer but not as the choice, or not at all.
GPT-6 LunaCrayon, Klue alternatives: Contify, Semrush .Trends, Similarweb

Neither was the first choice, one was named

8 of 14 modelsThe answer put something else first and named one of the two as an alternative.
GPT-5.4 miniContify alternatives: Klue, ZoomInfo
Perplexity SonarZoomInfo alternatives: Apollo.io, Crayon, Demandbase, HG Insights, Klue, Similarweb
Grok 4.20Apollo.io, ZoomInfo alternatives: Crayon, Crunchbase, HubSpot Marketing Hub, Klue, Similarweb
Mistral SmallHubSpot Marketing Hub alternatives: Apollo.io, Contify, Klue, ReachStream
DeepSeek V4 FlashApollo.io alternatives: 6sense, Bombora, Crayon, HubSpot Breeze Intelligence, HubSpot Marketing Hub, Klue, ZoomInfo
Qwen 3.7 FlashApollo.io alternatives: 6sense, Bombora, Crayon, Klue
Kimi K2Apollo.io alternatives: HG Insights, HubSpot Marketing Hub, Klue, Similarweb
Muse Glimmer 30BHubSpot Marketing Hub, ZoomInfo alternatives: 6sense, Bombora, Crayon, Klue

Neither was named

4 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5ZoomInfo alternatives: Apollo.io, Bombora, Crunchbase
Llama 4 MaverickHubSpot Marketing Hub alternatives: Apollo.io, Crayon, Prospeo, ZoomInfo
GLM 4.7 FlashXApollo.io, Prospeo alternatives: HockeyStack, HubSpot Marketing Hub
MiniMax M2.5ZoomInfo alternatives: Crunchbase, Demandbase, HG Insights

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Klue leads by four points.
Klue4%#7 of 20
AlphaSense0%#20 of 20
The full small business standing →
Mid-marketThe figures above
The order flips: AlphaSense leads at mid-market.
AlphaSense6%#5 of 13
Klue4%#7 of 13
The full mid-market standing →
Enterprise
AlphaSense leads by twenty-five points.
AlphaSense25%#1 of 18
Klue0%#14 of 18
The full enterprise standing →

What the models said about AlphaSense

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“Avoid Enterprise Platforms: Tools like AlphaSense, CB Insights, Crayon, or ZoomInfo are excellent but typically start at $10,000+/year” Qwen 3.7 Flash · budget prompt · hard negative
“Avoid platforms such as ZoomInfo, AlphaSense, Crayon, Klue, and 6sense” Perplexity Sonar · budget prompt · hard negative
“Avoid platforms like Crayon, Klue, AlphaSense, or Smarte” DeepSeek V4 Flash · budget prompt · hard negative
“Choose AlphaSense for strategy, investment, filings, expert research, and competitive intelligence in one research environment.” Perplexity Sonar · comparative prompt · first choice
“Competitive strategy or diligence that depends on documents, expert views, and emerging signals: start with AlphaSense.” GPT-6 Luna · comparative prompt · first choice
“For Corporate M&A, VC, or High-Level Strategic Planning: Prioritize AlphaSense, PitchBook, or CB Insights” Gemini 3.5 Flash · comparative prompt · first choice

What the models said about Klue

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“flag them as "avoid if on a limited budget" because they typically start at $25K–$30K+ per year” Qwen 3.7 Flash · negative prompt · hard negative
“Avoid platforms such as ZoomInfo, AlphaSense, Crayon, Klue, and 6sense” Perplexity Sonar · budget prompt · hard negative
“Klue – best for sales-facing CI + battlecards... If you need sales reps to have up-to-date battlecards, Klue or Crayon is the reference point.” Muse Glimmer 30B · comparative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.