# Zendesk ITSM alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 223 of the 252 answers in the 1 category where Zendesk ITSM holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/it/vendors/zendesk-itsm/alternatives

## Named instead, most often (every category and segment added)

- Freshservice: 65
- ServiceNow ITSM: 54
- Jira Service Management: 31
- ManageEngine ServiceDesk Plus: 13
- InvGate Service Management: 6
- Freshdesk: 5

## IT service management

**Small business**: 68 of 84 answers did not name Zendesk ITSM (Zendesk ITSM is #11 of 17 at 0%).

- Freshservice: first choice in 34 of those 68
- Jira Service Management: first choice in 15 of those 68
- ManageEngine ServiceDesk Plus: first choice in 7 of those 68
- Freshdesk: first choice in 5 of those 68
- Spiceworks Cloud Help Desk: first choice in 2 of those 68
- Supportbench: first choice in 2 of those 68
- Desk365: first choice in 1 of those 68
- HaloITSM: first choice in 1 of those 68

**Mid-market**: 74 of 84 answers did not name Zendesk ITSM (Zendesk ITSM is #9 of 12 at 0%).

- Freshservice: first choice in 26 of those 74
- Jira Service Management: first choice in 11 of those 74
- ServiceNow ITSM: first choice in 9 of those 74
- ManageEngine ServiceDesk Plus: first choice in 5 of those 74
- InvGate Service Management: first choice in 4 of those 74
- TeamDynamix: first choice in 3 of those 74
- GLPI: first choice in 2 of those 74
- BMC Helix ITSM: first choice in 1 of those 74

**Enterprise**: 81 of 84 answers did not name Zendesk ITSM.

- ServiceNow ITSM: first choice in 45 of those 81
- Freshservice: first choice in 5 of those 81
- Jira Service Management: first choice in 5 of those 81
- BMC Helix ITSM: first choice in 2 of those 81
- HaloITSM: first choice in 2 of those 81
- InvGate Service Management: first choice in 2 of those 81
- Jira Service Management Cloud Enterprise: first choice in 1 of those 81
- ManageEngine ServiceDesk Plus: first choice in 1 of those 81

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.