# Zapier: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 43 judge labels across 7 categories by 12 of 14 models. Page: https://www.gane.ai/index/it/vendors/zapier

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Workflow orchestration](https://www.gane.ai/index/it/it-data/workflow-orchestration/index.md) | 6% | 7 | 32% | 31 |
| [Robotic process automation](https://www.gane.ai/index/it/operations/robotic-process-automation/index.md) | 0% | 10 | 14% | 7 |
| [AI governance platforms](https://www.gane.ai/index/it/it-data/ai-governance-platforms/index.md) | 0% | 94 | 0% | 1 |
| [AI IT support agents](https://www.gane.ai/index/it/operations/ai-it-support-agents/index.md) | 0% | 136 | 100% | 1 |
| [AI SOC agents](https://www.gane.ai/index/it/security/ai-soc-agents/index.md) | 0% | 89 | 0% | 1 |
| [EDI platforms](https://www.gane.ai/index/it/it-data/edi-platforms/index.md) | 0% | 90 | 100% | 1 |
| [ETL and ELT](https://www.gane.ai/index/it/it-data/etl-and-elt/index.md) | 0% | 43 | 0% | 1 |

## What the models said for it

- "n8n (open-source, self-hosted) or Zapier (no-code, free tier) are the best starting points for workflow orchestration on a limited budget" (Mistral Small, Orchestration)
- "I'd recommend starting with Zapier or Microsoft Power Automate" (Kimi K2, Orchestration)
- "Zapier (Best Overall for Most Mid-Market B2B Teams)" (Grok 4.20, Orchestration)
- "Best if: You need the absolute widest connector ecosystem ... When to avoid: You're scaling up with many branching workflows" (GLM 4.7 FlashX, Orchestration)

## And against it

- "Avoid or be cautious with Zapier, Make, and Workato for anything beyond simple automation due to cost and scalability issues." (Mistral Small, Orchestration)
- "tools like Zapier, Make.com, or direct API access to your ticketing/AD systems ... High risk of prompt injection and lack of built-in enterprise controls." (Grok 4.20, AI IT agents)
- "Zapier - It is consistently the most expensive per-task option unless you specifically need its massive 8,000+ app library." (Llama 4 Maverick, Orchestration)
- "per-task pricing, limited durability, debugging constraints, and connector dependence can become problematic at scale" (Perplexity Sonar, Orchestration)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 2 | 1 | 3 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 1 | 2 | 3 |
| Perplexity Sonar | 0 | 2 | 1 | 1 | 4 |
| Grok 4.20 | 1 | 2 | 1 | 2 | 6 |
| Mistral Small | 1 | 0 | 1 | 1 | 3 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 0 | 3 |
| Llama 4 Maverick | 0 | 3 | 0 | 1 | 4 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 3 | 4 |
| Kimi K2 | 1 | 0 | 1 | 1 | 3 |
| GLM 4.7 FlashX | 0 | 2 | 1 | 1 | 4 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 2 | 2 | 0 | 4 |

## Sources returned with these answers

The sites and pages cited by the answers that named Zapier, from 172 of the 201 answers that named it (only the models that return a source list).

### Domains cited

- zapier.com: 89 (its own site)
- ones.com: 51
- gane.ai/index: 48
- g2.com: 46
- toolradar.com: 35
- github.com: 28
- cflowapps.com: 27
- kestra.io: 27
- aimultiple.com: 26
- larksuite.com: 26

### Pages cited

- https://zapier.com/blog/workflow-orchestration-tools: 56
- https://cflowapps.com/best-workflow-orchestration-tools: 27
- https://toolradar.com/guides/best-rpa-software: 22
- https://wrike.com/workflow-guide/workflow-orchestration-tools: 20
- https://aimultiple.com/cost-effective-rpa: 17
- https://www.gane.ai/index/it/it-data/workflow-orchestration/smb: 17
- https://ones.com/blog/solution-guide/workflow-orchestration-tools-2026: 17
- https://larksuite.com/en_us/blog/workflow-orchestration: 16

## In its own words

What Zapier's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Build and scale AI workflows and agents across 9,000+ apps with Zapier—the most connected AI orchestration platform. (https://zapier.com/)
- For: businesses (https://zapier.com/)
- Price stated: Free forever $0/month; Professional Starting from $19.99/month; Team Starting from $69/month; Enterprise Contact for pricing (https://zapier.com/pricing)
- Starting price: 0 (https://zapier.com/pricing)
- Free plan or trial: Start free with email (https://zapier.com/)
- Integrations claimed: 9000 (https://zapier.com/)
- Certifications: SOC 2 Type II, SOC 3, GDPR, CCPA
- Customers named: Mercari US, Okta, Palo Alto Networks, Crunchbase, Asana, Dropbox, Grammarly, Lyft

## What it publishes

Every page zapier.com exposes, read 2026-09-29: 39944 addresses. By kind, pages and the last 90 days:

- blog: 3795 pages, 0 in the last 90 days, latest undated
- case study: 57 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 287 pages, 0 in the last 90 days, latest undated
- conference or event: 23 pages, 0 in the last 90 days, latest undated
- report or ebook: 941 pages, 0 in the last 90 days, latest 2020-06-11
- comparison: 274 pages, 0 in the last 90 days, latest undated
- template or tool: 118 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 67 pages, 0 in the last 90 days, latest undated
- podcast or video: 21 pages, 0 in the last 90 days, latest undated
- news or press: 105 pages, 0 in the last 90 days, latest undated
- Recent: 2020-06-11 report or ebook: Facebook lead ads https://zapier.com/apps/timekit/integrations/facebook-lead-ads
- Recent: 2020-06-11 report or ebook: Facebook lead ads https://zapier.com/apps/skedda/integrations/facebook-lead-ads
- Recent: 2020-06-11 report or ebook: Facebook lead ads https://zapier.com/apps/optinmonster/integrations/facebook-lead-ads
- Recent: 2020-06-11 report or ebook: Facebook lead ads https://zapier.com/apps/upcity/integrations/facebook-lead-ads
- Recent: 2020-06-11 report or ebook: Facebook lead ads https://zapier.com/apps/ruler-analytics/integrations/facebook-lead-ads
- Recent: 2020-06-11 report or ebook: Facebook lead ads https://zapier.com/apps/olark/integrations/facebook-lead-ads

## Record

- Method: https://www.gane.ai/index/it/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/it.