# ServiceNow Now Assist alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 196 of the 252 answers in the 1 category where ServiceNow Now Assist holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/it/vendors/servicenow-now-assist/alternatives

## Named instead, most often (every category and segment added)

- Freshdesk: 19
- Freshservice: 16
- Freshservice with Freddy AI: 12
- Intercom Fin: 10
- Moveworks: 6
- Workativ: 5

## AI IT support agents

**Small business**: 83 of 84 answers did not name ServiceNow Now Assist (ServiceNow Now Assist is #14 of 14 at 0%).

- Freshdesk: first choice in 12 of those 83
- Intercom Fin: first choice in 10 of those 83
- Freshservice with Freddy AI: first choice in 5 of those 83
- Workativ: first choice in 5 of those 83
- Freshservice: first choice in 4 of those 83
- Siit: first choice in 3 of those 83
- eesel AI: first choice in 3 of those 83
- Freshdesk with Freddy AI Agent: first choice in 2 of those 83

**Mid-market**: 71 of 84 answers did not name ServiceNow Now Assist (ServiceNow Now Assist is #10 of 10 at 0%).

- Freshservice: first choice in 12 of those 71
- Freshdesk: first choice in 7 of those 71
- Freshservice with Freddy AI: first choice in 7 of those 71
- Zendesk AI Agents: first choice in 3 of those 71
- Freddy AI: first choice in 2 of those 71
- Jira Service Management: first choice in 2 of those 71
- Microsoft Copilot Studio: first choice in 2 of those 71
- Moveworks: first choice in 2 of those 71

**Enterprise**: 42 of 84 answers did not name ServiceNow Now Assist (ServiceNow Now Assist is #1 of 6 at 49%).

- Moveworks: first choice in 4 of those 42
- ServiceNow AI Agents with Now Assist: first choice in 2 of those 42
- Sim: first choice in 2 of those 42
- Fini: first choice in 1 of those 42
- Now Assist in ServiceNow: first choice in 1 of those 42
- Rezolve.ai: first choice in 1 of those 42
- ServiceNow AI Service Desk: first choice in 1 of those 42
- ServiceNow ITSM with AI: first choice in 1 of those 42

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.