# Metabase: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 43 judge labels across 2 categories by 13 of 14 models. Page: https://www.gane.ai/index/it/vendors/metabase

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Embedded analytics](https://www.gane.ai/index/it/it-data/embedded-analytics/index.md) | 30% | 1 | 14% | 42 |
| [ETL and ELT](https://www.gane.ai/index/it/it-data/etl-and-elt/index.md) | 0% | 62 | 0% | 1 |

## What the models said for it

- "Metabase (Best Overall for Ease of Use) ... Metabase (Open Source) – Spin up a Docker container, connect your database, and embed via signed iframe in hours." (Gemini 3.5 Flash, Embedded analytics)
- "Often cited as the most accessible entry point with published prices... Metabase is especially popular for its balance of cost, ease of use, and flexibility." (Mistral Small, Embedded analytics)
- "Start with Metabase if you need to ship in 2–4 weeks and your customers aren't advanced data scientists." (Qwen 3.7 Flash, Embedded analytics)
- "The Best All-Rounder: Metabase ... widely considered the industry leader for small-to-mid-sized budgets." (Qwen 3.7 Flash, Embedded analytics)

## And against it

- "Avoid pure open-source (e.g., Superset/Metabase) unless you have strong in-house dev resources" (Grok 4.20, Embedded analytics)
- "Metabase's per-seat pricing model and feature gating create challenges for SaaS teams with large customer bases" (Claude Haiku 4.5, Embedded analytics)
- "Quick deployment and intuitive self-service, though less suited to sophisticated productized analytics" (Perplexity Sonar, Embedded analytics)
- "customization options are more limited compared to specialized embedded platforms" (Gemini 3.5 Flash, Embedded analytics)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 1 | 0 | 1 | 3 |
| GPT-5.4 mini | 2 | 2 | 0 | 0 | 4 |
| Gemini 3.5 Flash | 1 | 2 | 0 | 2 | 5 |
| Perplexity Sonar | 0 | 2 | 0 | 1 | 3 |
| Grok 4.20 | 1 | 1 | 1 | 1 | 4 |
| Mistral Small | 1 | 0 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 1 | 0 | 2 | 1 | 4 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 2 | 0 | 1 | 0 | 3 |
| Kimi K2 | 1 | 1 | 2 | 0 | 4 |
| GLM 4.7 FlashX | 1 | 1 | 2 | 0 | 4 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 3 | 1 | 0 | 0 | 4 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named Metabase, from 107 of the 121 answers that named it (only the models that return a source list).

### Domains cited

- metabase.com: 35 (its own site)
- qrvey.com: 35
- upsolve.ai: 33
- draxlr.com: 31
- zoho.com: 29
- holistics.io: 28
- mammoth.io: 28
- omni.co: 28
- techtarget.com: 25
- embeddable.com: 22

### Pages cited

- https://qrvey.com/blog/best-embedded-analytics-tools: 29
- https://mammoth.io/blog/embedded-analytics-tools: 28
- https://draxlr.com/blogs/best-embedded-analytics-tools: 23
- https://omni.co/articles/best-embedded-analytics-tools-2026: 22
- https://techtarget.com/news/Evaluate-8-of-the-top-embedded-analytics-tools/842843: 22
- https://datatako.com/blog/best-embedded-analytics-platforms-2026: 20
- https://cube.dev/articles/best-embedded-analytics-platforms-2026: 19
- https://holistics.io/blog/best-embedded-analytics-tools: 19

## In its own words

What Metabase's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Open source AI analytics you can verify; Open source Business Intelligence and Embedded Analytics (https://metabase.com/)
- For: Self-service analytics for your team; customer-facing analytics; developers building in-product analytics (https://metabase.com/)
- Price stated: Free 14-day trial (https://metabase.com/)
- Starting price: 0 (https://metabase.com/)
- Free plan or trial: Free 14-day trial (https://metabase.com/)
- Integrations claimed: 20 (https://www.metabase.com/pricing)
- Certifications: SOC 2 Type II, GDPR, CCPA, SOC 1
- Hosting: US, Europe, Latin America, Asia-Pacific
- Customers named: Cal.com, Pathrise, Synctera, Comptoir de L’or, Lime Technologies, StructionSite, The Lobby, Motohunt

## What it publishes

Every page metabase.com exposes, read 2026-09-29: 10136 addresses. By kind, pages and the last 90 days:

- blog: 112 pages, 5 in the last 90 days, latest 2026-08-27
- case study: 45 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 9 pages, 0 in the last 90 days, latest 2025-06-25
- conference or event: 44 pages, 6 in the last 90 days, latest 2026-09-29
- report or ebook: 7 pages, 0 in the last 90 days, latest 2024-07-04
- comparison: 41 pages, 1 in the last 90 days, latest 2026-07-13
- template or tool: 1 pages, 0 in the last 90 days, latest 2024-09-22
- glossary or explainer: 324 pages, 0 in the last 90 days, latest 2025-05-15
- podcast or video: 1 pages, 0 in the last 90 days, latest 2025-04-21
- news or press: 1 pages, 0 in the last 90 days, latest undated
- Recent: 2026-09-29 conference or event: Building dashboards ai https://www.metabase.com/events/building-dashboards-ai
- Recent: 2026-09-29 conference or event: Metabase datadog nyc https://www.metabase.com/events/metabase-datadog-nyc
- Recent: 2026-08-27 blog: Vulnerability what happened https://www.metabase.com/blog/vulnerability-what-happened
- Recent: 2026-08-27 conference or event: Ai analytics with a build button https://www.metabase.com/events/ai-analytics-with-a-build-button
- Recent: 2026-08-26 conference or event: Ai analytics on your terms on your infrastructure https://www.metabase.com/events/ai-analytics-on-your-terms-on-your-infrastructure
- Recent: 2026-08-25 conference or event: Ai analytics with receipts https://www.metabase.com/events/ai-analytics-with-receipts

## Record

- Method: https://www.gane.ai/index/it/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/it.