# Google Cloud Load Balancing alternatives: what AI models name instead, November 2026

Gane Index, November 2026 Edition. 226 of the 252 answers in the 1 category where Google Cloud Load Balancing holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://www.gane.ai/index/it/vendors/google-cloud-load-balancing/alternatives

## Named instead, most often (every category and segment added)

- HAProxy: 41
- NGINX: 25
- F5 BIG-IP: 21
- Progress Kemp LoadMaster: 16
- AWS Elastic Load Balancing: 12
- Cloudflare Load Balancing: 9

## Load balancers

**Small business**: 75 of 84 answers did not name Google Cloud Load Balancing (Google Cloud Load Balancing is #6 of 14 at 3%).

- HAProxy: first choice in 14 of those 75
- NGINX: first choice in 14 of those 75
- Cloudflare Load Balancing: first choice in 9 of those 75
- AWS Elastic Load Balancing: first choice in 7 of those 75
- AWS Application Load Balancer: first choice in 5 of those 75
- Progress Kemp LoadMaster: first choice in 5 of those 75
- Caddy: first choice in 3 of those 75
- Azure Load Balancer: first choice in 2 of those 75

**Mid-market**: 73 of 84 answers did not name Google Cloud Load Balancing (Google Cloud Load Balancing is #14 of 16 at 0%).

- HAProxy: first choice in 16 of those 73
- NGINX: first choice in 8 of those 73
- Kemp LoadMaster: first choice in 6 of those 73
- Progress Kemp LoadMaster: first choice in 6 of those 73
- A10 Thunder ADC: first choice in 2 of those 73
- AWS Elastic Load Balancing: first choice in 2 of those 73
- HAProxy Community Edition: first choice in 2 of those 73
- AWS Application Load Balancer: first choice in 1 of those 73

**Enterprise**: 78 of 84 answers did not name Google Cloud Load Balancing (Google Cloud Load Balancing is #16 of 16 at 0%).

- F5 BIG-IP: first choice in 21 of those 78
- HAProxy: first choice in 11 of those 78
- F5 BIG-IP Local Traffic Manager: first choice in 7 of those 78
- Progress Kemp LoadMaster: first choice in 5 of those 78
- AWS Elastic Load Balancing: first choice in 3 of those 78
- Citrix ADC: first choice in 3 of those 78
- F5 BIG-IP LTM: first choice in 3 of those 78
- NGINX: first choice in 3 of those 78

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.