# 8x8: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 42 judge labels across 3 categories by 14 of 14 models. Page: https://www.gane.ai/index/it/vendors/8x8

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Business phone systems](https://www.gane.ai/index/it/operations/business-phone-systems/index.md) | 0% | 13 | 10% | 39 |
| [Communications APIs](https://www.gane.ai/index/it/developer/communications-apis/index.md) | 0% | 20 | 0% | 2 |
| [Video conferencing](https://www.gane.ai/index/it/operations/video-conferencing/index.md) | 0% | 27 | 0% | 1 |

## What the models said for it

- "8x8—worth evaluating for its international reach and ability to extend from business communications into contact-center services." (GPT-6 Luna, Business phones)
- "Consider well-established providers with proven track records (8x8, Nextiva, Dialpad generally have better reviews)" (MiniMax M2.5, Business phones)
- "Compare 8x8; it advertises international calling and phone-number availability across many countries." (GPT-6 Luna, Business phones)
- "Excellent global PSTN footprint across 55+ countries, integrated UCaaS + CCaaS on a single platform." (Gemini 3.5 Flash, Business phones)

## And against it

- "Labeled "weak" in head-to-head reviews. Key problems: No transparent pricing ... cancellation difficulties, poor customer service quality" (Grok 4.20, Business phones)
- "frustration with lack of customer service through support chat and email, and customers struggle to cancel their service" (Claude Haiku 4.5, Business phones)
- "Read the order and cancellation terms closely... early cancellation can leave you responsible for the remaining term" (GPT-6 Luna, Business phones)
- "8x8, GoTo Connect and Zoom Phone don't." (Muse Glimmer 30B, Business phones)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 1 | 1 | 3 |
| GPT-5.4 mini | 0 | 2 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 3 | 0 | 0 | 3 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.20 | 0 | 5 | 1 | 1 | 7 |
| Mistral Small | 0 | 1 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 4 | 0 | 0 | 4 |
| Llama 4 Maverick | 0 | 1 | 0 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 3 | 1 | 0 | 4 |
| GLM 4.7 FlashX | 0 | 2 | 0 | 0 | 2 |
| MiniMax M2.5 | 0 | 4 | 0 | 0 | 4 |
| GPT-6 Luna | 0 | 2 | 0 | 1 | 3 |
| Muse Glimmer 30B | 0 | 3 | 1 | 1 | 5 |

## Sources returned with these answers

The sites and pages cited by the answers that named 8x8, from 92 of the 104 answers that named it (only the models that return a source list).

### Domains cited

- nextiva.com: 39
- getvoip.com: 27
- ringcentral.com: 24
- business.usnews.com: 23
- expertmarket.com: 21
- techradar.com: 19
- techrepublic.com: 19
- 8x8.com: 18 (its own site)
- dialpad.com: 14
- business.com: 13

### Pages cited

- https://nextiva.com/blog/business-phone-plans.html: 16
- https://business.usnews.com/business-phone-systems/best-business-phone-systems: 14
- https://nextiva.com/blog/best-business-phone-system-for-small-teams.html: 12
- https://ciopages.com/buyer-guides/unified-communications: 11
- https://expertmarket.com/phone-systems/best-enterprise-phone-systems: 11
- https://business.usnews.com/business-phone-systems/best-small-business-phone-systems: 10
- https://crazyegg.com/blog/best-business-phone-systems: 10
- https://dialpad.com/blog/best-small-business-phone-systems: 10

## In its own words

What 8x8's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: AI-powered Contact Center and Unified Communications for seamless CX. (https://8x8.com/)
- For: modern CX leaders (https://8x8.com/)
- Certifications: CSA STAR, CyberTrust Mark, GDPR, ISO 9001, ISO 14001, ISO 27001, ISO 27017, ISO 27018
- Hosting: USA, Canada, Brazil, UK, EU, Singapore, Australia
- Customers named: Eloquent Technologies, Union School District, Eversfield Organic, Early Childhood Alliance, Kingsway Christian College, Together Staffing Group, City of Campbell, The Facilities Group

## What it publishes

Every page 8x8.com exposes, read 2026-10-05: 1761 addresses. By kind, pages and the last 90 days:

- webinar or virtual event: 3 pages, 0 in the last 90 days, latest undated
- conference or event: 66 pages, 0 in the last 90 days, latest undated
- comparison: 1 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 5 pages, 0 in the last 90 days, latest undated
- news or press: 2 pages, 0 in the last 90 days, latest undated

## Record

- Method: https://www.gane.ai/index/it/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/it.