# Video conferencing for enterprise buyers: what AI models recommend, November 2026

Gane Index, November 2026 Edition. Asked as "video conferencing platform" and as "video meeting software", six framings each, to fourteen models with search on, on behalf of an enterprise B2B company. Added to the November 2026 Edition. Page: https://www.gane.ai/index/it/operations/video-conferencing/2026-11/enterprise

**Standing:** Microsoft leads with 64% of first choices; verdict clear leader. 53 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| Rank | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | [Microsoft](https://www.gane.ai/index/it/vendors/microsoft/index.md) | 64% | 4% | 69 |
| 2 | [Zoom Workplace](https://www.gane.ai/index/it/vendors/zoom-workplace/index.md) | 26% | 24% | 72 |
| 3 | [Cisco Webex](https://www.gane.ai/index/it/vendors/cisco-webex/index.md) | 6% | 13% | 54 |
| 4 | TrueConf Server | 4% | 7% | 14 |
| 5 | [Google Meet](https://www.gane.ai/index/it/vendors/google-meet/index.md) | 0% | 16% | 43 |
| 6 | [RingCentral Video](https://www.gane.ai/index/it/vendors/ringcentral-video/index.md) | 0% | 6% | 16 |
| 7 | [WebEx](https://www.gane.ai/index/it/vendors/webex/index.md) | 0% | 19% | 16 |

Rank is by share of first choices among all 69 products named; products with the same share are tied, and the order among them carries no meaning. The table lists those with at least 10 labels.

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: no first choice
- GPT-5.4 mini: Microsoft, Zoom Workplace; alternatives WebEx
- Gemini 3.5 Flash: Microsoft, Zoom Workplace; alternatives Cisco Webex, Google Meet
- Perplexity Sonar: Zoom Workplace; alternatives Cisco Webex, Google Meet, Microsoft, RingCentral Video
- Grok 4.20: Microsoft, Zoom Workplace; alternatives Cisco Webex
- Mistral Small: Microsoft, Zoom Workplace; alternatives Cisco Webex, Google Meet
- DeepSeek V4 Flash: Zoom Workplace; alternatives Microsoft, WebEx
- Llama 4 Maverick: Microsoft; alternatives Adobe Connect, BlueJeans Meetings, Livestorm, RingCentral MVP
- Qwen 3.7 Flash: Microsoft, Zoom Workplace; alternatives Cisco Webex, Google Workspace
- Kimi K2: Microsoft; alternatives Cisco Webex, Zoom Workplace
- GLM 4.7 FlashX: Microsoft; alternatives Cisco Webex, RingCentral Video, Zoom Workplace
- MiniMax M2.5: Microsoft; alternatives WebEx, Zoom Workplace
- GPT-6 Luna: Microsoft, Zoom Workplace; alternatives WebEx
- Muse Glimmer 30B: Cisco Webex, Zoom Workplace; alternatives Google Meet, Microsoft

## Sources the answers cite

70 of 84 answers came back with a source list, from 14 of 14 models. Sites named in the most answers:

- computerworld.com: 33 answers, 33 citations
- trueconf.com: 22 answers, 33 citations
- pcmag.com: 21 answers, 25 citations
- forbes.com: 21 answers, 21 citations
- webex.com: 19 answers, 48 citations
- yealink.com: 16 answers, 35 citations
- zoom.com: 14 answers, 17 citations
- toolradar.com: 14 answers, 15 citations

Pages named in the most answers:

- https://computerworld.com/article/3606596/enterprise-buyers-guide-how-to-choose-videoconferencing-software.html (33 answers)
- https://forbes.com/advisor/business/software/best-video-conferencing-software (21 answers)
- https://pcmag.com/picks/the-best-video-conferencing-software (13 answers)
- https://pcmag.com/reviews/cisco-webex-meetings (12 answers)
- https://toolradar.com/best/video-conferencing/for/enterprises (12 answers)
- https://webex.com/conferencing/collaboration-competitive-comparison.html (12 answers)
- https://microsoft.com/en/microsoft-teams/enterprise/teams-enterprise (11 answers)
- https://ringcentral.com/us/en/blog/video-conferencing-software (10 answers)
- https://cisa.gov/sites/default/files/publications/CISA_Guidance_for_Securing_Video_Conferencing_S508C.pdf (8 answers)
- https://crazyegg.com/blog/best-video-conferencing-software (8 answers)

## Warned against

- Zoom Workplace: 17 of 72 labels negative. "Some AI models recommend avoiding Zoom and instead using air-gapped or on-premises platforms." (Llama 4 Maverick, negative prompt)
- Cisco Webex: 7 of 54 labels negative. "Even if you choose a top-tier enterprise provider (like Microsoft, Zoom, or Cisco), using their consumer-free versions for business is a common compliance trap." (Qwen 3.7 Flash, negative prompt)
- Google Meet: 7 of 43 labels negative. "over the mainstream Zoom/Teams/Webex/Skype/Google Meet/GoToMeeting stack for highly regulated conversations" (Muse Glimmer 30B, negative prompt)
- Skype for Business: 5 of 5 labels negative. "Microsoft retired Skype for Business Online in favor of Microsoft Teams... Continuing to run unmaintained Skype infrastructure exposes enterprises to unpatched security flaws" (Gemini 3.5 Flash, negative prompt)

## Movement since October 2026

Floor: 11 points of share, measured on the calibration repeat.
Same leader: Microsoft at 64%.

- WebEx: 8% to 0%, −8. Inside the floor by 3 points · rank 4 → 7 of 69.
- Microsoft: 57% to 64%, +7. Inside the floor by 4 points · rank 1 of 69, unchanged.
- Cisco Webex: 13% to 6%, −7. Inside the floor by 4 points · rank 3 of 69, unchanged.
- TrueConf Server: 0% to 4%, +4. Inside the floor by 7 points · rank 6 → 4 of 69.
- Zoom Workplace: 23% to 26%, +3. Inside the floor by 8 points · rank 2 of 69, unchanged.
- Google Meet: 0% to 0%, ±0. Inside the floor by 11 points · rank 5 of 69, unchanged.
- RingCentral Video: 0% to 0%, ±0. Inside the floor by 11 points · rank 7 → 6 of 69.

## Record

- Method: https://www.gane.ai/index/it/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/it.