# Workforce identity and SSO for enterprise buyers: what AI models recommend, November 2026

Gane Index, November 2026 Edition. Asked as "workforce identity platform" and as "single sign-on and identity provider for employees", six framings each, to fourteen models with search on, on behalf of an enterprise B2B company. Page: https://www.gane.ai/index/it/identity/workforce-identity-and-sso/enterprise

**Standing:** Microsoft Entra ID leads with 53% of first choices; verdict clear leader. 64 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| Rank | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | [Microsoft Entra ID](https://www.gane.ai/index/it/vendors/microsoft-entra-id/index.md) | 53% | 14% | 74 |
| 2 | [Okta Workforce Identity](https://www.gane.ai/index/it/vendors/okta-workforce-identity/index.md) | 41% | 18% | 76 |
| 3 | [Ping Identity](https://www.gane.ai/index/it/vendors/ping-identity/index.md) | 2% | 16% | 63 |
| 7 | [CyberArk Identity](https://www.gane.ai/index/it/vendors/cyberark-identity/index.md) | 0% | 8% | 26 |
| 8 | [SailPoint Identity Security Cloud](https://www.gane.ai/index/it/vendors/sailpoint-identity-security-cloud/index.md) | 0% | 14% | 22 |
| 9 | [IBM Verify](https://www.gane.ai/index/it/vendors/ibm-verify/index.md) | 0% | 22% | 18 |
| 10 | [ForgeRock Identity Platform](https://www.gane.ai/index/it/vendors/forgerock-identity-platform/index.md) | 0% | 26% | 19 |
| 16 | [JumpCloud](https://www.gane.ai/index/it/vendors/jumpcloud/index.md) | 0% | 35% | 23 |
| 17 | [OneLogin](https://www.gane.ai/index/it/vendors/onelogin/index.md) | 0% | 36% | 22 |
| 31 | [Auth0](https://www.gane.ai/index/it/vendors/auth0/index.md) | 0% | 43% | 14 |

Rank is by share of first choices among all 57 products named; products with the same share are tied, and the order among them carries no meaning. The table lists those with at least 10 labels.

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: Okta Workforce Identity; alternatives Auth0, Microsoft Entra ID, SSOJet, WorkOS
- GPT-5.4 mini: Microsoft Entra ID, Okta Workforce Identity; alternatives Ping Identity
- Gemini 3.5 Flash: Microsoft Entra ID, Okta Workforce Identity; alternatives Auth0, CyberArk Identity, Ping Identity, WorkOS
- Perplexity Sonar: Okta Workforce Identity; alternatives Auth0, Microsoft Entra ID, Ping Identity, WorkOS
- Grok 4.20: Okta Workforce Identity; alternatives Microsoft Entra ID, Ping Identity
- Mistral Small: Microsoft Entra ID; alternatives Auth0, Okta Workforce Identity, Ping Identity, WorkOS
- DeepSeek V4 Flash: Okta Workforce Identity; alternatives Microsoft Entra ID
- Llama 4 Maverick: Microsoft Entra ID; alternatives Okta Workforce Identity
- Qwen 3.7 Flash: Microsoft Entra ID, Okta Workforce Identity; alternatives CyberArk Identity, Ping Identity
- Kimi K2: Microsoft Entra ID, Okta Workforce Identity; alternatives CyberArk Identity, Ping Identity
- GLM 4.7 FlashX: Okta Workforce Identity; alternatives IBM Verify, Microsoft Entra ID, Ping Identity
- MiniMax M2.5: Okta Workforce Identity
- GPT-6 Luna: Okta Workforce Identity; alternatives Microsoft Entra ID, Ping Identity
- Muse Glimmer 30B: Microsoft Entra ID; alternatives CyberArk Identity, Okta Workforce Identity, Ping Identity

## Sources the answers cite

76 of 84 answers came back with a source list, from 14 of 14 models. Sites named in the most answers:

- securityboulevard.com: 40 answers, 76 citations
- startwithidentity.com: 34 answers, 53 citations
- okta.com: 31 answers, 46 citations
- pingidentity.com: 29 answers, 40 citations
- microsoft.com: 22 answers, 38 citations
- ssojet.com: 19 answers, 19 citations
- mojoauth.com: 18 answers, 21 citations
- forrester.com: 17 answers, 27 citations

Pages named in the most answers:

- https://pingidentity.com/en-us/docs/assets/3951-workforce-iam-buyers-guide (18 answers)
- https://securityboulevard.com/2026/07/best-enterprise-authentication-solutions-in-2026 (17 answers)
- https://gane.ai/index/it/identity/workforce-identity-and-sso/enterprise (15 answers)
- https://securityboulevard.com/2026/05/identity-authentication-services-what-they-do-top-8-providers-and-pricing-guide (14 answers)
- https://mojoauth.com/blog/identity-authentication-services-top-8-providers-pricing.md (13 answers)
- https://startwithidentity.com/rankings (13 answers)
- https://forrester.com/blogs/announcing-the-forrester-wave-workforce-identity-platforms-q1-2024 (11 answers)
- https://decryptiondigest.com/blog/onelogin-vs-okta-vs-ping-identity-vs-entra-id (10 answers)
- https://idsync.com/directory/category/workforce-iam (10 answers)
- https://securityboulevard.com/2026/07/top-10-enterprise-sso-providers-2026-feature-and-pricing-breakdown (10 answers)

## Warned against

- Microsoft Entra ID: 10 of 74 labels negative. "Governance was added to an authentication product rather than designed in, and coverage for non-Microsoft apps and non-human identities asks more of your team" (Claude Haiku 4.5, negative prompt)
- Okta Workforce Identity: 14 of 76 labels negative. "Neither Microsoft nor Okta should be avoided—they are widely recognized market leaders. However, large enterprises must evaluate them with heightened strategic scrutiny" (Gemini 3.5 Flash, negative prompt)
- Ping Identity: 10 of 63 labels negative. "Legacy/On-Prem Heavyweight Solutions (e.g., ForgeRock, Ping Identity) ... often criticized for complexity and a lack of internal expertise" (GLM 4.7 FlashX, negative prompt)
- Auth0: 6 of 14 labels negative. "Avoid if you're already concerned about Okta's ecosystem." (Grok 4.20, negative prompt)

## Movement since October 2026

Floor: 11 points of share, measured on the calibration repeat.
Same leader: Microsoft Entra ID at 53%.

- Microsoft Entra ID: 49% to 53%, +4. Inside the floor by 7 points · rank 1 of 57, unchanged.
- Okta Workforce Identity: 44% to 41%, −3. Inside the floor by 8 points · rank 2 of 57, unchanged.
- OneLogin: 2% to 0%, −2. Inside the floor by 9 points · rank 5 → 17 of 57.
- Ping Identity: 3% to 2%, −1. Inside the floor by 10 points · rank 3 of 57, unchanged.
- CyberArk Identity: 0% to 0%, ±0. Inside the floor by 11 points · rank 6 → 7 of 57.
- SailPoint Identity Security Cloud: 0% to 0%, ±0. Inside the floor by 11 points · rank 8 of 57, unchanged.
- IBM Verify: 0% to 0%, ±0. Inside the floor by 11 points · rank 7 → 9 of 57.
- ForgeRock Identity Platform: 0% to 0%, ±0. Inside the floor by 11 points · rank 13 → 10 of 57.
- JumpCloud: 0% to 0%, ±0. Inside the floor by 11 points · rank 9 → 16 of 57.
- Auth0: 0% to 0%, ±0. Inside the floor by 11 points · rank 48 → 31 of 57.

## Record

- Method: https://www.gane.ai/index/it/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/it.
