# Spokeo: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 12 judge labels across 1 category by 9 of 14 models. Page: https://www.gane.ai/index/hr/vendors/spokeo

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Background screening](https://www.gane.ai/index/hr/talent/background-screening/index.md) | 2% | 14 | 58% | 12 |

## What the models said for it

- "I'd recommend starting with Spokeo for occasional searches or BIB.com for more comprehensive employment screening needs" (MiniMax M2.5, Background screening)

## And against it

- "Be especially cautious about using consumer background check services like Spokeo and Intelius for employment or rental decisions." (Claude Haiku 4.5, Background screening)
- "such as *MyLife* and *Spokeo*) have faced FTC fines and actions for deceptively marketing their services as "background checks"" (Gemini 3.5 Flash, Background screening)
- "consumer-oriented tools (like Spokeo or TruthFinder, which are cheaper but not FCRA-compliant and risky" (Grok 4.20, Background screening)
- "Avoid using general people-search sites (like Spokeo or TruthFinder) for employment decisions" (Kimi K2, Background screening)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 1 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 1 | 2 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 1 | 1 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 1 | 1 |
| Kimi K2 | 0 | 0 | 1 | 1 | 2 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 1 | 0 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |

## Sources returned with these answers

The sites and pages cited by the answers that named Spokeo, from 21 of the 23 answers that named it (only the models that return a source list).

### Domains cited

- money.com: 13
- bib.com: 11
- fitsmallbusiness.com: 9
- goodhire.com: 8
- firsthr.app: 7
- creditdonkey.com: 5
- leadchangegroup.com: 5
- checkr.com: 4
- accusourcehr.com: 3
- costbench.com: 3

### Pages cited

- https://fitsmallbusiness.com/best-background-check-companies: 9
- https://money.com/best-Background-check-sites: 9
- https://bib.com/small-biz: 8
- https://firsthr.app/compare/general/employee-background-check-services: 7
- https://money.com/best-background-check-sites: 5
- https://bib.com/blog/background-checks-for-small-businesses: 4
- https://goodhire.com/background-checks/small-business: 4
- https://creditdonkey.com/best-background-check-site-employers.html: 3

## In its own words

What Spokeo's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: a people search engine that organizes white pages listings, public records and social profiles to help you safely find and learn about people (https://spokeo.com/)
- For: people in the USA; businesses and government agencies (https://spokeo.com/)
- Free plan or trial: free name search (https://spokeo.com/)
- Certifications: ISO 27001, SOC 2, PCI DSS

## What it publishes

Every page spokeo.com exposes, read 2026-09-29: 152 addresses. By kind, pages and the last 90 days:

- blog: 2 pages, 0 in the last 90 days, latest undated
- case study: 3 pages, 0 in the last 90 days, latest 2021-11-09
- conference or event: 2 pages, 0 in the last 90 days, latest 2013-04-22
- report or ebook: 5 pages, 0 in the last 90 days, latest 2024-09-18
- comparison: 2 pages, 0 in the last 90 days, latest 2020-04-17
- glossary or explainer: 5 pages, 0 in the last 90 days, latest 2026-04-22
- Recent: 2026-04-22 glossary or explainer: What is spokeo used for https://www.spokeo.com/compass/what-is-spokeo-used-for/
- Recent: 2026-02-18 glossary or explainer: What is iphone rapid security response https://www.spokeo.com/compass/what-is-iphone-rapid-security-response/
- Recent: 2025-12-31 glossary or explainer: What is dynata research https://www.spokeo.com/compass/what-is-dynata-research/
- Recent: 2025-10-09 glossary or explainer: What is an ai influencer https://www.spokeo.com/compass/what-is-an-ai-influencer/
- Recent: 2025-08-01 glossary or explainer: What is shoulder surfing https://www.spokeo.com/compass/what-is-shoulder-surfing/
- Recent: 2024-09-18 report or ebook: Facebook ai https://www.spokeo.com/compass/facebook-ai/

## Record

- Method: https://www.gane.ai/index/hr/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/hr.
