# Instagram: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 1 judge label across 1 category by 1 of 14 models. Page: https://www.gane.ai/index/hr/vendors/instagram

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Employee engagement surveys](https://www.gane.ai/index/hr/experience/employee-engagement-surveys/index.md) | 0% | 85 | 100% | 1 |

## And against it

- "Facebook and Instagram (Meta platforms): Top sources for shopping scams" (Grok 4.20, Employee engagement surv)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 1 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |

## Sources returned with these answers

The sites and pages cited by the answers that named Instagram, from 4 of the 5 answers that named it (only the models that return a source list).

### Domains cited

- consumer.ftc.gov: 3
- bbbmarketplacetrust.org: 2
- asic.gov.au: 1
- bangaloremirror.indiatimes.com: 1
- bitdefender.com: 1
- business.gov.uk: 1
- cantonrep.com: 1
- capterra.com: 1
- chase.com: 1
- findstack.com: 1

### Pages cited

- https://asic.gov.au/about-asic/news-centre/news-items/asic-warns-small-businesses-to-be-on-high-alert-for-scams: 1
- https://bangaloremirror.indiatimes.com/bangalore/cover-story/love-is-just-a-scam-away/articleshow/135409082.cms: 1
- https://bbbmarketplacetrust.org/wp-content/uploads/2024/04/2023-BBBScamTracker-RiskReport-US-040224.pdf: 1
- https://bbbmarketplacetrust.org/wp-content/uploads/2025/02/2024-BBBScamTracker-RiskReport-Highlights.pdf: 1
- https://bbbmarketplacetrust.org/wp-content/uploads/2025/02/2024-RiskReport-CA.pdf: 1
- https://bbbmarketplacetrust.org/wp-content/uploads/2025/02/2024-RiskReport-US.pdf: 1
- https://bitdefender.com/en-us/blog/hotforsecurity/think-twice-before-you-buy-avoiding-scams-in-social-media-ads: 1
- https://business.gov.uk/support/digital-technology-cyber-security/avoiding-online-scams-fraud: 1

## In its own words

What Instagram's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Create an account or log in to Instagram - Share what you're into with the people who get you. (https://instagram.com/)
- For: people who get you (https://instagram.com/)

## What it publishes

Every page instagram.com exposes, read 2026-09-29: 376 addresses. By kind, pages and the last 90 days:

- blog: 28 pages, 2 in the last 90 days, latest 2026-09-28
- report or ebook: 2 pages, 0 in the last 90 days, latest 2018-08-01
- comparison: 1 pages, 0 in the last 90 days, latest 2018-11-28
- podcast or video: 1 pages, 0 in the last 90 days, latest 2024-12-18
- news or press: 335 pages, 2 in the last 90 days, latest 2026-09-25
- Recent: 2026-09-28 blog: How to make instagram reels https://about.instagram.com/blog/tips-and-tricks/how-to-make-instagram-reels/
- Recent: 2026-09-25 news or press: Instagram close friends only kai cenat kaiya cenat https://about.instagram.com/blog/announcements/instagram-close-friends-only-kai-cenat-kaiya-cenat/
- Recent: 2026-07-07 news or press: New ai effects in instagram stories https://about.instagram.com/blog/announcements/new-ai-effects-in-instagram-stories/
- Recent: 2026-07-02 blog: How to use instagram stories https://about.instagram.com/blog/tips-and-tricks/how-to-use-instagram-stories/
- Recent: 2026-06-30 news or press: J balvin ryan castro omerta episode https://about.instagram.com/blog/announcements/j-balvin-ryan-castro-omerta-episode/
- Recent: 2026-06-22 news or press: Instagram tv gets bigger https://about.instagram.com/blog/announcements/instagram-tv-gets-bigger/

## Record

- Method: https://www.gane.ai/index/hr/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/hr.
