# Gusto Retirement: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 1 judge label across 1 category by 1 of 14 models. Page: https://www.gane.ai/index/hr/vendors/gusto-retirement

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [401(k) providers](https://www.gane.ai/index/hr/rewards/401k-providers/index.md) | 0% | 32 | 0% | 1 |

## What the models said for it

- "If you want the simplest integrated payroll-first setup: Gusto or Guideline" (GPT-5.4 mini, 401(k) providers)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |

## Sources returned with these answers

The sites and pages cited by the answers that named Gusto Retirement, from 2 of the 2 answers that named it (only the models that return a source list).

### Domains cited

- dol.gov: 1
- employeefiduciary.com: 1
- empower.com: 1
- humaninterest.com: 1
- support.gusto.com: 1 (its own site)
- tollbit.forbes.com: 1

### Pages cited

- https://dol.gov/agencies/ebsa/about-ebsa/our-activities/resource-center/publications/401k-plans-for-small-businesses: 1
- https://employeefiduciary.com/401k-plan-pricing: 1
- https://empower.com/financial-professionals/defined-contribution: 1
- https://empower.com/plan-sponsors/what-we-offer/small-and-growing-businesses: 1
- https://humaninterest.com/pricing: 1
- https://support.gusto.com/article/178052192555356/gusto-401k-pricing-plans-invoicing-and-billing: 1
- https://tollbit.forbes.com/advisor/business/features-to-look-for-in-a-workplace-retirement-plan-provider-sponsored: 1

## Record

- Method: https://www.gane.ai/index/hr/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/hr.
