# Culture Amp: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 163 judge labels across 9 categories by 14 of 14 models. Page: https://www.gane.ai/index/hr/vendors/culture-amp

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Employee engagement surveys](https://www.gane.ai/index/hr/experience/employee-engagement-surveys/index.md) | 22% | 2 | 25% | 48 |
| [360 feedback](https://www.gane.ai/index/hr/performance/360-feedback/index.md) | 9% | 3 | 17% | 54 |
| [Performance management](https://www.gane.ai/index/hr/performance/performance-management/index.md) | 0% | 11 | 7% | 30 |
| [People analytics](https://www.gane.ai/index/hr/planning/people-analytics/index.md) | 0% | 20 | 14% | 22 |
| [Succession planning](https://www.gane.ai/index/hr/performance/succession-planning/index.md) | 0% | 30 | 0% | 3 |
| [Goals and OKRs](https://www.gane.ai/index/hr/performance/goals-and-okrs/index.md) | 0% | 51 | 50% | 2 |
| [HR AI assistants](https://www.gane.ai/index/hr/experience/hr-ai-assistants/index.md) | 0% | 151 | 50% | 2 |
| [Org charts and org design](https://www.gane.ai/index/hr/planning/org-charts-and-org-design/index.md) | 0% | 68 | 0% | 1 |
| [Recognition and rewards](https://www.gane.ai/index/hr/experience/recognition-and-rewards/index.md) | 0% | 31 | 0% | 1 |

## What the models said for it

- "Culture Amp (Best for Benchmarking and Insights) ... Advanced survey technology that compares your results against an industry-specific database" (Qwen 3.7 Flash, Employee engagement surv)
- "Platforms like Culture Amp and Qualtrics offer scientifically tested question sets... (This is where Culture Amp and Qualtrics are strongest.)" (DeepSeek V4 Flash, Employee engagement surv)
- "For Data-Driven Enterprises: Choose Culture Amp or HiBob if you need to tie feedback to business outcomes" (Qwen 3.7 Flash, 360 feedback)
- "look for "Best Practice" platforms (such as Culture Amp, Lattice, Vantage Circle, or SurveyMonkey Enterprise)" (Qwen 3.7 Flash, 360 feedback)

## And against it

- "Avoid enterprise options like Rippling, Workday, Lattice, Paradox (Olivia), Eightfold, or Culture Amp" (Grok 4.20, HR AI assistants)
- "Avoid enterprise tools like Lattice, 15Five, or Culture Amp" (Grok 4.20, 360 feedback)
- "Avoid for Tight Budgets: ... Culture Amp" (Grok 4.20, Employee engagement surv)
- "Vendors that hide pricing — Platforms like CultureAmp and others require you to contact sales, with minimum annual spends around $4,500+ and 12-month minimum contracts" (DeepSeek V4 Flash, Employee engagement surv)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 2 | 3 | 3 | 0 | 8 |
| GPT-5.4 mini | 5 | 1 | 1 | 1 | 8 |
| Gemini 3.5 Flash | 3 | 11 | 3 | 3 | 20 |
| Perplexity Sonar | 2 | 5 | 1 | 4 | 12 |
| Grok 4.20 | 1 | 3 | 4 | 7 | 15 |
| Mistral Small | 1 | 3 | 6 | 1 | 11 |
| DeepSeek V4 Flash | 1 | 8 | 3 | 2 | 14 |
| Llama 4 Maverick | 0 | 4 | 5 | 0 | 9 |
| Qwen 3.7 Flash | 3 | 6 | 2 | 4 | 15 |
| Kimi K2 | 2 | 4 | 2 | 4 | 12 |
| GLM 4.7 FlashX | 1 | 4 | 3 | 1 | 9 |
| MiniMax M2.5 | 1 | 5 | 5 | 0 | 11 |
| GPT-6 Luna | 2 | 5 | 0 | 0 | 7 |
| Muse Glimmer 30B | 0 | 5 | 6 | 1 | 12 |

## Sources returned with these answers

The sites and pages cited by the answers that named Culture Amp, from 354 of the 416 answers that named it (only the models that return a source list).

### Domains cited

- thrivesparrow.com: 131
- feedbackpulse.com: 108
- softwareadvice.com: 97
- capterra.com: 91
- leadchangegroup.com: 88
- nanoglobals.com: 78
- betterworks.com: 74
- g2.com: 74
- peoplemanagingpeople.com: 65
- forbes.com: 58

### Pages cited

- https://nanoglobals.com/recommended/360-degree-feedback-tools: 78
- https://softwareadvice.com/hr/360-degree-feedback-comparison: 55
- https://feedbackpulse.com/resources/best-360-review-software: 40
- https://capterra.com/360-degree-feedback-software: 37
- https://forbes.com/advisor/business/software/best-360-feedback-software: 36
- https://paycor.com/resource-center/articles/best-employee-pulse-survey-tools: 36
- https://thrivesparrow.com/blog/employee-engagement-survey-vendors: 33
- https://feedbackpulse.com/resources/360-feedback-tools: 31

## In its own words

What Culture Amp's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: The market-leading employee experience platform (https://cultureamp.com/)
- For: HR Executives, HR Leaders, CFOs, CIOs, Enterprise, Commercial (https://www.cultureamp.com/platform)
- Certifications: SOC 2, GDPR
- Customers named: Unifonic, Lycopodium, OLX Group, NASCAR, Tennis Australia, Wave Utilities, Brownes Dairy, Tonkin + Taylor

## What it publishes

Every page cultureamp.com exposes, read 2026-09-29: 2798 addresses. By kind, pages and the last 90 days:

- blog: 1389 pages, 4 in the last 90 days, latest 2026-09-23
- case study: 75 pages, 0 in the last 90 days, latest 2020-10-26
- webinar or virtual event: 142 pages, 3 in the last 90 days, latest 2026-09-24
- conference or event: 3 pages, 1 in the last 90 days, latest 2026-07-23
- report or ebook: 19 pages, 0 in the last 90 days, latest 2026-03-24
- comparison: 17 pages, 1 in the last 90 days, latest 2026-07-29
- template or tool: 5 pages, 2 in the last 90 days, latest 2026-09-23
- glossary or explainer: 11 pages, 2 in the last 90 days, latest 2026-09-16
- podcast or video: 195 pages, 0 in the last 90 days, latest 2025-12-01
- news or press: 83 pages, 0 in the last 90 days, latest 2022-04-05
- Recent: 2026-09-24 webinar or virtual event: Your employees are talking are you listening https://www.cultureamp.com/resources/on-demand-webinars/your-employees-are-talking-are-you-listening
- Recent: 2026-09-23 template or tool: 9266579 strategic design checklist for engagement surveys https://support.cultureamp.com/en/articles/9266579-strategic-design-checklist-for-engagement-surveys
- Recent: 2026-09-23 blog: 4 reasons professional services choose culture amp https://www.cultureamp.com/resources/guides-and-toolkits/4-reasons-professional-services-choose-culture-amp
- Recent: 2026-09-16 glossary or explainer: What is offboarding https://www.cultureamp.com/blog/what-is-offboarding
- Recent: 2026-09-10 blog: Culture lessons from tennis australia https://www.cultureamp.com/blog/culture-lessons-from-tennis-australia
- Recent: 2026-09-09 glossary or explainer: What is a likert scale https://www.cultureamp.com/blog/what-is-a-likert-scale

## Record

- Method: https://www.gane.ai/index/hr/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/hr.
