# 22% of the citations behind the answers point at a vendor's own site, and 10% at a review site.

Gane Index, November 2026 Edition. Page: https://www.gane.ai/index/hr/research/what-the-answers-cite

Fourteen of the fourteen models return the sources they read before answering. Across the 4,214 answers that carry a source list, 45,538 citations name 320 sites. This page counts them: which sites the answers cite, how much of the citing goes to the vendors themselves, and how much to the review sites that sell placement. It is a fact about retrieval, not a lever on the model.

## The sites cited most

- g2.com: 1684 citations in 969 answers (review site)
- leadchangegroup.com: 1353 citations in 830 answers (vendor: Lead Change Group)
- capterra.com: 1000 citations in 621 answers (review site)
- softwareadvice.com: 759 citations in 583 answers (review site)
- peoplemanagingpeople.com: 522 citations in 444 answers
- forbes.com: 400 citations in 378 answers (review site)
- guideflow.com: 392 citations in 335 answers (vendor: Guideflow)
- getapp.com: 382 citations in 265 answers (review site)
- hrtechsaas.com: 332 citations in 268 answers
- reddit.com: 254 citations in 87 answers (vendor: Reddit)
- firsthr.app: 248 citations in 241 answers (vendor: FirstHR)
- sourceforge.net: 246 citations in 172 answers
- selectsoftwarereviews.com: 220 citations in 209 answers
- resources.rework.com: 211 citations in 185 answers (vendor: Rework)
- joinforma.com: 190 citations in 113 answers (vendor: Forma Benefits)
- uncommongiving.com: 138 citations in 53 answers (vendor: Uncommon Giving)
- tability.io: 136 citations in 55 answers (vendor: Tability)
- lever.co: 128 citations in 104 answers (vendor: LeverTRM)
- codility.com: 124 citations in 47 answers (vendor: Codility)
- adp.com: 112 citations in 76 answers (vendor: ADP Workforce Now Benefits Administration)
- zapier.com: 108 citations in 106 answers (vendor: Zapier)
- rippling.com: 106 citations in 79 answers (vendor: Rippling LMS)
- goskills.com: 106 citations in 84 answers (vendor: Skills Caravan)
- coggno.com: 105 citations in 44 answers (vendor: Coggno)
- compt.io: 103 citations in 41 answers (vendor: Compt)
- hibob.com: 101 citations in 91 answers (vendor: HiBob Pay Equity Audit Template)
- disprz.ai: 101 citations in 93 answers (vendor: Disprz)
- ravio.com: 101 citations in 53 answers (vendor: Ravio)
- gane.ai/index: 99 citations in 72 answers
- fitsmallbusiness.com: 95 citations in 87 answers

9977 of 45538 citations (22%) to a vendor's own site; 4354 (10%) to a review site.

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.