# Global payroll and employer of record for small business buyers: what AI models recommend, October 2026

Gane Index, October 2026 Edition. Asked as "employer of record" and as "global payroll provider", six framings each, to fourteen models with search on, on behalf of a small B2B company. Page: https://www.gane.ai/index/hr/core/global-payroll-and-employer-of-record/2026-10/smb

This is the permanent record of the October 2026 Edition, published October 1, 2026 and superseded since. The current standing: https://www.gane.ai/index/hr/core/global-payroll-and-employer-of-record/smb/index.md

**Standing:** Deel leads with 33% of first choices; verdict contested. 49 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| Rank | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | [Deel](https://www.gane.ai/index/hr/vendors/deel/index.md) | 33% | 22% | 65 |
| 2 | [RemoFirst](https://www.gane.ai/index/hr/vendors/remofirst/index.md) | 31% | 5% | 38 |
| 3 | [Remote](https://www.gane.ai/index/hr/vendors/remote/index.md) | 12% | 16% | 56 |
| 4 | [Rippling](https://www.gane.ai/index/hr/vendors/rippling/index.md) | 8% | 19% | 31 |
| 5 | [Multiplier](https://www.gane.ai/index/hr/vendors/multiplier/index.md) | 4% | 8% | 26 |
| 6 | [Native Teams](https://www.gane.ai/index/hr/vendors/native-teams/index.md) | 4% | 9% | 11 |
| 11 | [Oyster](https://www.gane.ai/index/hr/vendors/oyster/index.md) | 0% | 17% | 35 |
| 12 | [Gusto Global](https://www.gane.ai/index/hr/vendors/gusto-global/index.md) | 0% | 0% | 13 |
| 13 | [Papaya Global](https://www.gane.ai/index/hr/vendors/papaya-global/index.md) | 0% | 25% | 28 |

Rank is by share of first choices among all 54 products named; products with the same share are tied, and the order among them carries no meaning. The table lists those with at least 10 labels.

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: no first choice
- GPT-5.4 mini: Deel; alternatives Oyster
- Gemini 3.5 Flash: Rippling; alternatives Deel, RemoFirst, Remote
- Perplexity Sonar: Deel; alternatives RemoFirst, Rippling
- Grok 4.20: RemoFirst; alternatives Deel, Oyster
- Mistral Small: Deel; alternatives RemoFirst, Remote People
- DeepSeek V4 Flash: Deel; alternatives RemoFirst, Remote
- Llama 4 Maverick: no first choice
- Qwen 3.7 Flash: Deel; alternatives Oyster, RemoFirst, Rippling
- Kimi K2: Deel; alternatives Papaya Global, RemoFirst, TriNet, Wisemonk
- GLM 4.7 FlashX: Deel, RemoFirst; alternatives Oyster, Papaya Global, Remote
- MiniMax M2.5: Deel, Remote; alternatives Oyster
- GPT-6 Luna: Remote; alternatives Deel
- Muse Glimmer 30B: Deel; alternatives RemoFirst

## Sources the answers cite

79 of 84 answers came back with a source list, from 14 of 14 models. Sites named in the most answers:

- peoplemanagingpeople.com: 51 answers, 70 citations
- deel.com: 32 answers, 46 citations
- remote.com: 31 answers, 36 citations
- teamed.global: 25 answers, 41 citations
- oysterhr.com: 25 answers, 33 citations
- selectsoftwarereviews.com: 25 answers, 26 citations
- remofirst.com: 21 answers, 35 citations
- playroll.com: 20 answers, 24 citations

Pages named in the most answers:

- https://remote.com/blog/payroll/best-global-payroll-providers (20 answers)
- https://tech.co/hr-software/best-employer-of-record-services (19 answers)
- https://selectsoftwarereviews.com/buyer-guide/eor-services (18 answers)
- https://peoplemanagingpeople.com/tools/best-eor-for-small-business (17 answers)
- https://learn.g2.com/best-multi-country-payroll-software (15 answers)
- https://peoplemanagingpeople.com/tools/global-payroll-software-for-small-businesses (14 answers)
- https://peoplemanagingpeople.com/tools/best-global-payroll-solutions (13 answers)
- https://technologyadvice.com/employer-of-record-services (13 answers)
- https://getthera.com/blog/best-employer-of-record-services (12 answers)
- https://forbes.com/advisor/business/best-international-payroll-services (11 answers)

## Warned against

- Deel: 14 of 65 labels negative. "Deel has faced allegations from a California State Senator that it's intentionally misclassifying employees" (Claude Haiku 4.5, negative prompt)
- Remote: 9 of 56 labels negative. "Recent decline in service quality ... payroll delays ... unreliable for ongoing SMB needs" (Grok 4.20, negative prompt)
- Papaya Global: 7 of 28 labels negative. "Papaya Global (for very small headcounts) ... uses headcount-tiered bands, meaning smaller businesses pay significantly higher per-employee fees" (Gemini 3.5 Flash, negative prompt)
- Oyster: 6 of 35 labels negative. "High pricing with hidden fees creeping in; complaints of shallow partner networks" (Grok 4.20, negative prompt)

## Movement since September 2026

Floor: 13 points of share, measured on the calibration repeat.
Same leader: Deel at 36%.

- Oyster: 12% to 0%, −12. Inside the floor by 1 point · rank 4 → 11 of 47.
- RemoFirst: 21% to 31%, +10. Inside the floor by 3 points · rank 2 of 47, unchanged.
- Deel: 29% to 36%, +7. Inside the floor by 6 points · rank 1 of 47, unchanged.
- Remote: 14% to 7%, −7. Inside the floor by 6 points · rank 3 → 4 of 47.
- Multiplier: 0% to 5%, +5. Inside the floor by 8 points · rank 11 → 5 of 47.
- Rippling: 7% to 10%, +3. Inside the floor by 10 points · rank 5 → 3 of 47.
- Gusto Global: 0% to 0%, ±0. Inside the floor by 13 points · rank 38 → 12 of 47.
- Papaya Global: 0% to 0%, ±0. Inside the floor by 13 points · rank 39 → 13 of 47.

## Record

- Method: https://www.gane.ai/index/hr/methodology
- License: CC BY 4.0. Cite as Gane Index, October 2026 Edition, www.gane.ai/index/hr.