# Webflow: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 37 judge labels across 5 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/webflow

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Landing pages and interactive content](https://www.gane.ai/index/gtm/marketing/landing-pages-and-interactive-content/index.md) | 1% | 8 | 6% | 32 |
| [Content marketing platforms](https://www.gane.ai/index/gtm/marketing/content-marketing-platforms/index.md) | 0% | 55 | 0% | 2 |
| [Ecommerce marketing](https://www.gane.ai/index/gtm/marketing/ecommerce-marketing/index.md) | 0% | 119 | 100% | 1 |
| [Ecommerce platforms](https://www.gane.ai/index/gtm/revops/ecommerce-platforms/index.md) | 0% | 47 | 0% | 1 |
| [Interactive demo platforms](https://www.gane.ai/index/gtm/sales/interactive-demo-platforms/index.md) | 0% | 46 | 0% | 1 |

## What the models said for it

- "Landing pages — Webflow, if it fits your existing stack." (GPT-6 Luna, Landing pages)
- "Choose Webflow instead of Unbounce if the landing pages must share your main website’s CMS and design system" (Perplexity Sonar, Landing pages)
- "Consider Webflow, especially if brand and design control matter more than a dedicated testing workflow." (GPT-6 Luna, Landing pages)
- "Total design freedom, integrated CMS, enterprise security, great for hybrid landing/site builder needs." (Gemini 3.5 Flash, Landing pages)

## And against it

- "They are not simple "drag-and-drop" tools for non-technical marketers. Webflow requires an understanding of HTML/CSS box models" (Gemini 3.5 Flash, Landing pages)
- "be cautious if marketers need fast, independent A/B testing or if nobody can manage its more design-oriented workflow" (Perplexity Sonar, Landing pages)
- "1.4/5 on Trustpilot; complaints about expensive pricing, hidden fees, complex UI, poor support" (Kimi K2, Ecommerce marketing)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 3 | 2 | 1 | 6 |
| Perplexity Sonar | 0 | 3 | 0 | 1 | 4 |
| Grok 4.20 | 0 | 2 | 2 | 0 | 4 |
| Mistral Small | 0 | 1 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 3 | 0 | 0 | 3 |
| Llama 4 Maverick | 0 | 1 | 1 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 1 | 1 | 0 | 2 |
| Kimi K2 | 0 | 3 | 0 | 1 | 4 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 1 | 2 | 0 | 0 | 3 |
| Muse Glimmer 30B | 0 | 1 | 1 | 0 | 2 |

## Sources returned with these answers

The sites and pages cited by the answers that named Webflow, from 102 of the 126 answers that named it (only the models that return a source list).

### Domains cited

- webflow.com: 47 (its own site)
- g2.com: 34
- zoho.com: 33
- unbounce.com: 32
- landingi.com: 25
- findstack.com: 23
- leadpages.com: 23
- instapage.com: 22
- blog.hubspot.com: 19
- hubspot.com: 16

### Pages cited

- https://g2.com/categories/landing-page-builders/enterprise: 25
- https://zoho.com/landingpage/bootcamp/best-landing-page-builders.html: 24
- https://webflow.com/blog/instapage-alternatives: 21
- https://findstack.com/software/landing-page-builders/s/enterprise: 20
- https://landingi.com/landing-page/ai-builders-for-enterprise: 18
- https://unbounce.com/comparisons: 17
- https://forbes.com/advisor/business/software/best-landing-page-builder: 15
- https://rajeshkumar.xyz/blog/landing-page-builders: 14

## The company

Webflow; https://webflow.com; San Francisco, United States; founded 2013. From Wikidata, fetched 2026-09-14.

## In its own words

What Webflow's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: the agentic web platform for modern businesses (https://webflow.com/)
- For: Marketing teams, designers, developers, agencies, and enterprises building professional websites (https://webflow.com/)
- Price stated: Starter Free; Basic $15/mo billed yearly; Premium $25/mo billed yearly; Team $2,500/mo; Enterprise Custom; Standard $29/mo billed yearly; Plus $74/mo billed yearly; Advanced $212/mo billed yearly; Starter Workspace Free; Core $19/mo billed yearly; Growth $49/mo billed yearly; Freelancer $16/mo billed yearly; Agency $35/mo billed yearly (https://webflow.com/pricing)
- Starting price: Free (https://webflow.com/pricing)
- Free plan or trial: Create a free Webflow account and start building your website. (https://webflow.com/)
- Certifications: SOC 2 Type II, CCPA, GDPR, ISO 27001, SOC 1 Type II
- Customers named: ABM, Amazon, Arkose Labs, BBDO, Clay, Civilization, Copy.ai, Docusign

## What it publishes

Every page webflow.com exposes, read 2026-09-29: 125330 addresses. By kind, pages and the last 90 days:

- blog: 1580 pages, 0 in the last 90 days, latest undated
- case study: 87 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 92 pages, 0 in the last 90 days, latest undated
- conference or event: 229 pages, 0 in the last 90 days, latest undated
- report or ebook: 89 pages, 0 in the last 90 days, latest undated
- comparison: 91 pages, 0 in the last 90 days, latest undated
- template or tool: 2864 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 51 pages, 0 in the last 90 days, latest undated
- podcast or video: 52 pages, 0 in the last 90 days, latest undated
- news or press: 73 pages, 0 in the last 90 days, latest undated

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.