# Voluum: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 2 judge labels across 2 categories by 2 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/voluum

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Attribution and marketing mix modeling](https://www.gane.ai/index/gtm/marketing/attribution-mmm/index.md) | 0% | 139 | 100% | 1 |
| [Click fraud protection](https://www.gane.ai/index/gtm/marketing/click-fraud-protection/index.md) | 0% | 41 | 0% | 1 |

## What the models said for it

- "its built-in anti-fraud module makes it one of the most powerful tools on the market" (Qwen 3.7 Flash, Click fraud protection)

## And against it

- "Avoid if: You need reliable affiliate campaign tracking" (GLM 4.7 FlashX, Attribution & MMM)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 1 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |

## Sources returned with these answers

The sites and pages cited by the answers that named Voluum, from 1 of the 4 answers that named it (only the models that return a source list).

### Domains cited

- adexchanger.com: 1
- alium.io: 1
- appsflyer.com: 1
- capterra.ae: 1
- capterra.com: 1
- capterra.com.au: 1
- channel99.com: 1
- cometly.com: 1
- cxtoday.com: 1
- dreamdata.io: 1

### Pages cited

- https://adexchanger.com/data-driven-thinking/mmm-is-getting-smarter-it-still-cant-do-the-whole-job-alone: 1
- https://adexchanger.com/data-driven-thinking/the-hidden-dangers-of-privacy-preserving-attribution-and-a-smarter-solution: 1
- https://alium.io/research/top-complaints-attribution: 1
- https://appsflyer.com/blog/measurement-analytics/why-attribution-fails: 1
- https://capterra.ae/software/145771/voluum: 1
- https://capterra.com.au/software/145771/voluum: 1
- https://capterra.com/p/179140/AdRoll/reviews: 1
- https://channel99.com/articles/marketing-attribution-is-a-mess-how-did-it-get-so-bad: 1

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.