# Typeform: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 71 judge labels across 7 categories by 14 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/typeform

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Customer feedback and surveys](https://www.gane.ai/index/gtm/customer/customer-feedback-and-surveys/index.md) | 0% | 12 | 32% | 50 |
| [Audience and consumer insights platforms](https://www.gane.ai/index/gtm/marketing/audience-and-consumer-insights/index.md) | 0% | 41 | 12% | 8 |
| [Conversational marketing platforms](https://www.gane.ai/index/gtm/marketing/conversational-marketing/index.md) | 0% | 17 | 0% | 6 |
| [Client onboarding platforms](https://www.gane.ai/index/gtm/customer/client-onboarding/index.md) | 0% | 103 | 33% | 3 |
| [Landing pages and interactive content](https://www.gane.ai/index/gtm/marketing/landing-pages-and-interactive-content/index.md) | 0% | 30 | 0% | 2 |
| [Loyalty, advocacy and referrals](https://www.gane.ai/index/gtm/marketing/loyalty-advocacy-and-referrals/index.md) | 0% | 106 | 0% | 1 |
| [Market intelligence platforms](https://www.gane.ai/index/gtm/gtm-data/market-intelligence/index.md) | 0% | 88 | 0% | 1 |

## What the models said for it

- "Typeform Enterprise if the survey experience and branded, conversational forms are especially important; test carefully" (GPT-6 Luna, Feedback)
- "known for its beautiful and interactive surveys, providing a more engaging user experience" (Claude Haiku 4.5, Feedback)
- "Choose Typeform when completion rate, branding, and respondent experience are priorities." (Perplexity Sonar, Feedback)
- "If design, high conversion rates, and user engagement matter most: Go with Typeform." (Gemini 3.5 Flash, Feedback)

## And against it

- "BlockSurvey notes a 2018 security incident: "In 2018-June 27, the Spanish online survey firm's day – Typeform realized a security breach"" (Muse Glimmer 30B, Feedback)
- "Typeform (on basic plans): Beautiful interface, but the per-response pricing on lower tiers can become extremely expensive as you scale." (MiniMax M2.5, Feedback)
- "Avoid buying it for automatic theme analysis as its form-creation AI and Smart Insights have different documented scope." (Llama 4 Maverick, Feedback)
- "Suffered a notable data breach in 2018... lingering concerns about security and data mining persist" (Grok 4.20, Feedback)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 1 | 2 |
| GPT-5.4 mini | 0 | 1 | 0 | 1 | 2 |
| Gemini 3.5 Flash | 0 | 2 | 3 | 3 | 8 |
| Perplexity Sonar | 0 | 2 | 0 | 2 | 4 |
| Grok 4.20 | 0 | 1 | 2 | 4 | 7 |
| Mistral Small | 0 | 1 | 4 | 1 | 6 |
| DeepSeek V4 Flash | 0 | 3 | 4 | 1 | 8 |
| Llama 4 Maverick | 0 | 0 | 2 | 1 | 3 |
| Qwen 3.7 Flash | 0 | 3 | 4 | 1 | 8 |
| Kimi K2 | 0 | 3 | 1 | 0 | 4 |
| GLM 4.7 FlashX | 0 | 3 | 1 | 0 | 4 |
| MiniMax M2.5 | 0 | 3 | 3 | 1 | 7 |
| GPT-6 Luna | 0 | 2 | 0 | 1 | 3 |
| Muse Glimmer 30B | 0 | 4 | 0 | 1 | 5 |

## Sources returned with these answers

The sites and pages cited by the answers that named Typeform, from 160 of the 191 answers that named it (only the models that return a source list).

### Domains cited

- g2.com: 57
- capterra.com: 52
- softwareadvice.com: 41
- customergauge.com: 32
- frill.co: 32
- guideflow.com: 32
- surveysparrow.com: 32
- getapp.com: 28
- uschamber.com: 26
- spotsaas.com: 24

### Pages cited

- https://frill.co/blog/customer-feedback-tools: 29
- https://customergauge.com/blog/customer-experience-survey-software: 25
- https://uschamber.com/co/grow/marketing/small-business-survey-tools: 23
- https://capterra.com/conversational-marketing-platform-software: 17
- https://extend.com/post/top-customer-satisfaction-survey-software-platforms: 17
- https://softwareadvice.com/conversational-marketing/small-business: 16
- https://guideflow.com/blog/survey-software-tools: 15
- https://smallbiztrends.com/customer-satisfaction-survey-tool: 15

## The company

Typeform.com; http://typeform.com; Barcelona, Spain; founded 2012. From Wikidata, fetched 2026-09-14.

## In its own words

What Typeform's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Form Builder with AI Automation (https://typeform.com/)
- For: everyone, marketers, and HR departments (https://www.typeform.com/pricing)
- Price stated: Yes (https://www.typeform.com/pricing)
- Starting price: 28 (https://www.typeform.com/pricing)
- Free plan or trial: it’s free (https://typeform.com/)
- Integrations claimed: 500 (https://www.typeform.com/pricing); 300 (https://www.typeform.com/platform-overview) (pages disagree)
- Certifications: GDPR, HIPAA
- Hosting: US, EU
- Customers named: SmartBug Media, Double Denim Marketing, Viva, Barry’s, WWF Cities

## What it publishes

Every page typeform.com exposes, read 2026-09-29: 10007 addresses. By kind, pages and the last 90 days:

- blog: 490 pages, 13 in the last 90 days, latest 2026-09-22
- case study: 32 pages, 0 in the last 90 days, latest 2025-07-03
- webinar or virtual event: 34 pages, 0 in the last 90 days, latest undated
- conference or event: 34 pages, 0 in the last 90 days, latest 2025-07-03
- report or ebook: 70 pages, 3 in the last 90 days, latest 2026-09-14
- comparison: 50 pages, 13 in the last 90 days, latest 2026-09-14
- template or tool: 2946 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 17 pages, 9 in the last 90 days, latest 2026-09-04
- news or press: 92 pages, 0 in the last 90 days, latest 2021-03-14
- Recent: 2026-09-22 blog: Usage isnt adoption heres what we measured instead https://www.typeform.com/blog/usage-isnt-adoption-heres-what-we-measured-instead
- Recent: 2026-09-14 report or ebook: Creating facebook quiz for lead gen https://www.typeform.com/blog/creating-facebook-quiz-for-lead-gen
- Recent: 2026-09-14 blog: Forced choice questions https://www.typeform.com/blog/forced-choice-questions
- Recent: 2026-09-14 blog: Online suggestion box https://www.typeform.com/blog/online-suggestion-box
- Recent: 2026-09-14 comparison: Population vs sample https://www.typeform.com/blog/population-vs-sample
- Recent: 2026-09-04 blog: Data collection methods https://www.typeform.com/blog/data-collection-methods

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.