# Twitch: how AI models rank it, November 2026

Gane Index, November 2026 Edition. Named in 4 judge labels across 2 categories by 4 of 14 models. Page: https://www.gane.ai/index/gtm/vendors/twitch

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| [Video advertising](https://www.gane.ai/index/gtm/marketing/video-advertising/index.md) | 0% | 58 | 0% | 2 |
| [Video marketing and hosting](https://www.gane.ai/index/gtm/marketing/video-marketing-and-hosting/index.md) | 0% | 55 | 100% | 2 |

## And against it

- "Live Streaming Giants (Twitch / Kick) for General B2B ... these audiences are generally too young" (Qwen 3.7 Flash, Video hosting)
- "Platforms to avoid/be cautious of: Dailymotion, Twitch, and YouTube" (Gemini 3.5 Flash, Video hosting)

## By model

| Model | First choice | Alternative | Mention | Warning | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 1 | 1 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 1 | 1 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |

## Sources returned with these answers

The sites and pages cited by the answers that named Twitch, from 4 of the 6 answers that named it (only the models that return a source list).

### Domains cited

- digiday.com: 3
- ftc.gov: 2
- iab.com: 2
- reddit.com: 2
- s3.amazonaws.com: 2
- spectrumreach.com: 2
- adexchanger.com: 1
- adindex.ru: 1
- ads.tiktok.com: 1
- ca.trustpilot.com: 1

### Pages cited

- https://spectrumreach.com/static/155c4ee4bc40c02a24761f8f0d31c941/BrandSafetyGuide-2025.pdf: 2
- https://adexchanger.com/on-tv-and-video/want-better-targeting-and-lower-fraud-avoid-ctv-open-auctions: 1
- https://adindex.ru/publication/analitics/search/341994/img/Global%20Invalid%20Traffic%20Report%202026%20(1).pdf: 1
- https://ads.tiktok.com/business/en-CA/blog/topic/Brand%20Safety: 1
- https://ads.tiktok.com/business/en-US/blog/topic/Brand%20Safety: 1
- https://ads.tiktok.com/business/en-US/brand-safety: 1
- https://ads.tiktok.com/business/en/brand-safety-suitability: 1
- https://ads.tiktok.com/business/library/AI_Safety_Essentials_for_TikTok_Advertisers.pdf: 1

## In its own words

What Twitch's own pages state, read 2026-10-06. Stated by the vendor, not checked by the index.

- Positioning: Twitch is an interactive livestreaming service for content spanning gaming, entertainment, sports, music, and more. (https://twitch.tv/)
- For: Twitch community (https://twitch.tv/)

## What it publishes

Every page twitch.tv exposes, read 2026-09-29: 10000 addresses. By kind, pages and the last 90 days:

- blog: 1735 pages, 11 in the last 90 days, latest 2026-09-01
- case study: 1 pages, 0 in the last 90 days, latest 2018-08-01
- webinar or virtual event: 16 pages, 0 in the last 90 days, latest 2020-02-01
- conference or event: 18 pages, 0 in the last 90 days, latest 2024-05-01
- report or ebook: 1 pages, 0 in the last 90 days, latest 2013-01-01
- comparison: 6 pages, 0 in the last 90 days, latest 2022-10-01
- glossary or explainer: 2 pages, 0 in the last 90 days, latest undated
- podcast or video: 5582 pages, 59 in the last 90 days, latest 2026-09-24
- Recent: 2026-09-24 podcast or video: 2882797277 https://www.twitch.tv/videos/2882797277
- Recent: 2026-09-23 podcast or video: 2882031408 https://www.twitch.tv/videos/2882031408
- Recent: 2026-09-23 podcast or video: 2881975433 https://www.twitch.tv/videos/2881975433
- Recent: 2026-09-22 podcast or video: 2881177235 https://www.twitch.tv/videos/2881177235
- Recent: 2026-09-22 podcast or video: 2881168081 https://www.twitch.tv/videos/2881168081
- Recent: 2026-09-22 podcast or video: 2880758064 https://www.twitch.tv/videos/2880758064

## Record

- Method: https://www.gane.ai/index/gtm/methodology
- License: CC BY 4.0. Cite as Gane Index, November 2026 Edition, www.gane.ai/index/gtm.
